Partnership Opportunities The Stars Group has been actively forming partnerships with key players in the industry, such as Hollywoodpnrc, 1st Jackpot Casino Tunica, and Fox Corporation. Leveraging these established partnerships can open doors to new sales opportunities and collaborations.

Expansion into US Markets With recent expansions into Michigan, United States, through partnerships with local authorities, The Stars Group is strategically positioning itself in the growing US gambling market. Sales development representatives can explore leveraging this expansion to tap into new customer segments.

Acquisition Strategy The acquisition of The Stars Group by Amaya showcases a strategic approach to growth. Sales development professionals can seek to capitalize on this acquisition strategy by targeting potential synergies and cross-selling opportunities between the brands.

Brand Portfolio Strength The Stars Group boasts a strong portfolio of gaming brands, including PokerStars, Full Tilt, and Sky Betting & Gaming. Sales representatives can leverage the popularity and reputation of these brands to attract new customers and drive business growth.

Financial Stability and Growth With a revenue in the range of $100M - 1B and funding amounting to $622M, The Stars Group demonstrates financial stability and potential for further growth. Sales development representatives can use this financial backing to instill confidence in potential clients and secure new business deals.