Insights

Strategic Partnership Opportunity to co-create limited-edition collaborations with Ten To One Rum leveraging its Caribbean heritage and recent category recognition, such as its best of the Caribbean in one bottle awards and high-profile partnerships, to drive co-branded experiences and cross-promotions with retailers, hospitality brands, or dessert/crozen dessert partners.

Expanded Channel With a small but growing team (11-50 employees) and recent financing, there is room to scale through direct-to-consumer programs, wholesale expansion, and placement in premium on-premise accounts. Focus on markets where Caribbean premium spirits are trending and where Ten To One can differentiate on tasting education and storytelling.

Strategic Financing Leverage recent $1M investment and total funding of $8.3M to support field sales, in-store activations, and digital marketing campaigns aimed at elevating rum perception. Present ROI cases highlighting elevated consumer occasions beyond traditional mixing, such as luxury cocktails and experiential events.

Digital Elevation Capitalize on the tech stack and data enablement to drive targeted outreach, personalized promotions, and analytics-driven category management for retailers. Propose collaboration on digital shelf optimization, enhanced eCommerce experiences, and data-informed trade marketing initiatives.

Brand Narrative Position Ten To One as a premium, modern Caribbean rum with educational storytelling appealing to trend-conscious consumers and hospitality buyers. Use founder-led narrative and awards recognition to unlock footprint in upscale venues, tastings, and experiential pop-ups that can generate buzz and repeat purchases.

Similar companies to Ten To One Rum

Ten To One Rum Tech Stack

Ten To One Rum uses 8 technology products and services including Hotjar, WordPress, WooCommerce, and more. Explore Ten To One Rum's tech stack below.

Media & News

Ten To One Rum's Email Address Formats

Ten To One Rum uses at least 1 email format:
Ten To One Rum Email FormatsExamplePercentage
First@tentoonerum.comJohn@tentoonerum.com
100%

Frequently Asked Questions

What is Ten To One Rum's official website and social media links?

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Ten To One Rum's official website is tentoonerum.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Ten To One Rum generate?

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As of July 2026, Ten To One Rum's annual revenue is estimated to be $1M - $10M.

What is Ten To One Rum's NAICS code?

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Ten To One Rum's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Ten To One Rum have currently?

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As of July 2026, Ten To One Rum has approximately 23 employees across 4 continents, including North America, Africa and Europe. Key team members include Director Of Operations Planning And Business Insights: K. D., Independent Broker & Market Manager: B. P. and Técnica De Compras: R. V. Explore Ten To One Rum's employee directory with LeadIQ.

What industry does Ten To One Rum belong to?

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Ten To One Rum operates in the Food and Beverage Services industry.

What technology does Ten To One Rum use?

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Ten To One Rum's tech stack includes Hotjar, WordPress, WooCommerce, Google Workspace, Google Cloud, Klaviyo, Stripe and WP Engine.

What is Ten To One Rum's email format?

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Ten To One Rum's email format typically follows the pattern of First@tentoonerum.com. Find more Ten To One Rum email formats with LeadIQ.

How much funding has Ten To One Rum raised to date?

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As of July 2026, Ten To One Rum has raised $8.3M in funding. The last funding round occurred on Sep 13, 2023 for $1M.
Ten To One Rum logo

Ten To One Rum

Food and Beverage ServicesNew York, United States11-50 Employees

Ten To One Rum is a New York-based company in the food and beverage sector that focuses on crafting a contemporary, elevated blend of rum aimed at broadening the spirit’s appeal and redefining how it is experienced and discussed among today’s consumers. The brand emphasizes Caribbean heritage and culture, seeking to offer a high-quality rum that challenges traditional perceptions and occasions for consumption. Its target market includes consumers in the United States who are looking for a refined rum option and a different tasting and experiential approach within the category. The company positions itself as a reimagining of rum, pursuing recognition for its innovative profile and heritage-driven storytelling while operating from New York with a regional footprint that aligns with its Caribbean-inspired narrative. Ten To One Rum has a leadership team that includes founder Marc Farrell and has engaged in partnerships and notable recognition within the industry to support its journey in the competitive rum landscape. A recent development includes highlighting the brand as a notable Caribbean-in-one-bottle concept in industry coverage.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Employees
11-50

Section iconFunding & Financials

  • $8.3M

    Ten To One Rum has raised a total of $8.3M of funding over 5 rounds. Their latest funding round was raised on Sep 13, 2023 in the amount of $1M as a Venture Round.

  • $1M - $10M

    Ten To One Rum's revenue is estimated to be in the range of $1M - $10M

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