Industry niche Target the Texas Package Stores Association as a focused trade group in the alcohol beverages ecosystem, presenting value through compliance resources, convention sponsorships, and member-centric programs to drive membership engagement and event attendance.
Event opportunities Leverage the Annual Convention & Trade Show data to propose exhibitor packages, digital sponsorships, and lead generation services aligned with the state’s largest alcohol beverage industry event.
Policy & advocacy Position offerings around regulatory updates, lobbying insights, and industry benchmarks that support member success, opening doors for consulting, training, and information services.
Technology stack Address operational efficiency and member experience with cloud-based collaboration (Google Workspace), website and CMS enhancements, and lightweight web tooling to improve event scheduling, member communications, and data capture.
Growth signals With revenue under one million and a small staff, present scalable, cost-effective solutions such as modular software, outsourcing options, and managed services that fit a lean association model while expanding reach to related groups and affiliates.