Competitor Expansion Identify potential sales opportunities by closely monitoring competitors like Trenitalia, FS Group, Gemini Trains, and Virgin Group who are actively developing plans to compete with Eurostar on various routes, presenting a chance to offer unique value propositions.

Investment in Assets With Eurostar investing billions in new trains, stations, and facilities to increase seating capacity and frequency of services, there is a clear opportunity to pitch innovative solutions or services that complement these infrastructure enhancements.

Strategic Partnerships Explore partnership opportunities with companies like Klarna, as Eurostar's collaboration indicates a focus on enhancing traveler experience through flexible booking solutions, presenting an avenue to offer complementary services or products.

Market Presence Leverage Eurostar's participation in events like World Autism Awareness Day to showcase a commitment to inclusive and enhanced travel experiences, positioning your offerings as supportive of diverse customer needs and preferences.

Tech Integration Given Eurostar's adoption of technology like the WeChat mini-programme, there is a sales opportunity in providing tech solutions that facilitate seamless ticket purchasing experiences for specific customer segments, such as Chinese travelers.