What is That's Normal's NAICS code?

That's Normal's NAICS code is 511 (Publishing Industries (except Internet)).

Insights

Boutique scale Independent entertainment focused site with a lean team (20+ writers/editors) and revenue under 1M, indicating potential for high-margin services or scalable advertising solutions tailored to niche audiences.

Creator-led Founders Bekah and Nikki have entrepreneurial track record (founded Letters to Twilight, Letters to Rob, and Method Agency), suggesting openness to strategic partnerships, sponsored content, and performance marketing collaborations.

Diverse tech Tech stack includes major platforms (Google AdSense, Taboola, AWS, Google Workspace, New Relic, Piwik PRO), providing multiple data and advertising channels to leverage for monetization, analytics, and targeted campaigns.

Global yet niche Global writer roster with a focused audience in entertainment, books, and lifestyle presents opportunities for targeted affiliate programs, book promotions, and cross-promotion with like-minded brands.

Growth potential Revenue under 1M and a founder-led growth history imply room for scalable services such as influencer partnerships, sponsored series, programmatic ad optimization, and expanded agency collaboration through Method Agency.

That's Normal Tech Stack

That's Normal uses 8 technology products and services including Google AdSense, Taboola, iCIMS, and more. Explore That's Normal's tech stack below.

That's Normal Email Formats	Example	Percentage
First.Last@thats-normal.com	John.Doe@thats-normal.com	100%

That's Normal Email Formats

Example

Percentage

First.Last@thats-normal.com

John.Doe@thats-normal.com

100%

Frequently Asked Questions

What is That's Normal's official website and social media links?

That's Normal's official website is thats-normal.com and has social profiles on LinkedIn.

How much revenue does That's Normal generate?

As of September 2026, That's Normal's annual revenue is estimated to be <$1M.

What is That's Normal's SIC code and NAICS code?

That's Normal's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 511 - Publishing Industries (except Internet).

How many employees does That's Normal have currently?

As of September 2026, That's Normal has approximately 1 employees across 1 continents, including North America. Key team members include Contributing Writer: A. R. Explore That's Normal's employee directory with LeadIQ.

What industry does That's Normal belong to?

That's Normal operates in the Book and Periodical Publishing industry.

What technology does That's Normal use?

That's Normal's tech stack includes Google AdSense, Taboola, iCIMS, Amazon Web Services, Google Workspace, Mailgun, New Relic and Piwik PRO Core.

What is That's Normal's email format?

That's Normal's email format typically follows the pattern of First.Last@thats-normal.com. Find more That's Normal email formats with LeadIQ.

When was That's Normal founded?

That's Normal was founded in 2012.

That's Normal

Q: What is That's Normal's official website and social media links?

That's Normal's official website is thats-normal.com. That's Normal has social profiles on LinkedIn.

Q: How many employees does That's Normal have currently?

That's Normal has approximately 1 employees.

Q: What industry does That's Normal belong to?

That's Normal operates in the Book and Periodical Publishing industry.

Q: What technology does That's Normal use?

That's Normal's tech stack includes Cloudflare DNS, Google AdSense, prettyPhoto, jQuery Migrate, Google Workspace.

Q: When was That's Normal founded?

That's Normal was founded in 2012.

Book and Periodical PublishingPennsylvania, United States0-1 Employees

That’s Normal is an independent publishing-focused site based in Philadelphia, Pennsylvania, that covers entertainment, news and life with an opinionated lens. The platform operates in the book and periodical publishing space and is driven by a global team of writers, contributors, and editors, delivering content aimed at readers who share an interest in entertainment and lifestyle topics. Founded in 2012, That’s Normal emerged from earlier ventures and has since expanded to accompany a broader online presence, including related activities in digital marketing.

Insights

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