Insights

Growing Digital Presence That’s Normal operates a dynamic online platform with a diverse team of over 20 contributors, indicating an active digital footprint and a strong content production capacity, which could benefit from targeted digital marketing tools and content management solutions.

Niche Audience Engagement The company focuses on entertainment, pop culture, and lifestyle topics, offering opportunities for brands in these sectors to collaborate on sponsored content, advertising partnerships, or audience targeting campaigns.

Emerging Revenue Opportunities With a revenue range of up to one million dollars, there is potential for growth and monetization solutions, including advertising networks, subscription models, or sponsored partnerships to increase revenue streams.

Business Expansion Potential Founded in 2012 and expanding from individual blogs to a broader media platform, the company may be open to enterprise-level marketing solutions, platform integrations, or tech stack enhancements to support future growth.

Competitive Positioning While smaller than some peers, That’s Normal’s niche focus and passionate community position it as an attractive partner for brands seeking authentic engagement within entertainment and lifestyle markets.

Similar companies to That's Normal

That's Normal Tech Stack

That's Normal uses 8 technology products and services including Comscore, Gravatar, Disqus, and more. Explore That's Normal's tech stack below.

  • Comscore
    Analytics
  • Gravatar
    Audio, Video, Graphics
  • Disqus
    Comment Systems
  • Segment
    Customer Data Platforms
  • MySQL
    Database
  • Mailgun
    Email
  • jQuery UI
    Javascript Libraries
  • Google Analytics
    Web Analytics

Media & News

That's Normal's Email Address Formats

That's Normal uses at least 1 format(s):
That's Normal Email FormatsExamplePercentage
First.Last@thats-normal.comJohn.Doe@thats-normal.com
50%
First.Last@thats-normal.comJohn.Doe@thats-normal.com
50%

Frequently Asked Questions

What is That's Normal's official website and social media links?

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That's Normal's official website is thats-normal.com and has social profiles on LinkedIn.

What is That's Normal's SIC code NAICS code?

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That's Normal's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 511 - Publishing Industries (except Internet).

How many employees does That's Normal have currently?

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As of December 2025, That's Normal has approximately 11 employees across 1 continents, including North America. Key team members include Contributing Writer: A. R.. Explore That's Normal's employee directory with LeadIQ.

What industry does That's Normal belong to?

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That's Normal operates in the Book and Periodical Publishing industry.

What technology does That's Normal use?

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That's Normal's tech stack includes ComscoreGravatarDisqusSegmentMySQLMailgunjQuery UIGoogle Analytics.

What is That's Normal's email format?

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That's Normal's email format typically follows the pattern of First.Last@thats-normal.com. Find more That's Normal email formats with LeadIQ.

When was That's Normal founded?

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That's Normal was founded in 2012.

That's Normal

Book and Periodical PublishingPennsylvania, United States11-50 Employees

That’s Normal (TN) is an independently owned entertainment, pop culture and lifestyle site covering entertainment, news and life with an opinionated touch! Our goal at That’s Normal is to make you laugh, share our excitement about the latest book, tv and movie news, and connect you with like-minded people who love entertainment and life as much as we do.

TN was founded in 2012 by Bekah Sine Decker and Nikki Pierce, hot on the successful heels of their sites: Letters to Twilight and Letters to Rob. Things worked out so well, they thought, ‘heck, let’s turn our professional lives and online lives into a business!’, and they launched Method Agency, a digital marketing agency, in 2013.

Today, That’s Normal is comprised of a team of 20+ writers, contributors, and editors from around the world. Their hard work and hilarious writing make TN’s world go ‘round and readers coming back for more.

News, entertainment, life...That's Normal! We're obsessed with that too!

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
511 - Publishing Industries (except Internet)
Founded
2012
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M

    That's Normal's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    That's Normal's revenue is estimated to be in the range of $1M

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