The Advocate Group
Financial ServicesMinnesota, United States11-50 Employees
The Advocate Group operates as a fee-based, independent registered investment advisor focused on advising executives and their families through the unique financial landscapes created by large Minnesota-based corporations. Based in Minneapolis, Minnesota, the firm emphasizes understanding complex compensation plans and benefits packages to support clients’ financial planning goals and concerns, offering a concierge level of service that aims to align planning with clients’ valued priorities. The company distinguishes itself by being wholly owned by its employees and by seeking lasting relationships through personalized service within the financial services industry. While its client base includes executives from major regional companies, its approach centers on delivering comprehensive financial guidance tailored to individual circumstances rather than generic asset management. A notable recent development involves leadership movement related to its CIO role, reflecting ongoing management changes within the firm.