Insights

Content Innovation The company's flagship reality show, The Amazing Race, continues to be a multi-Emmy-winning franchise, indicating a strong brand presence and potential for premium content distribution, licensing, or syndication opportunities.

Digital Engagement With a tech stack that includes Appsflyer, Segment, and Content Insights, the company emphasizes data-driven audience engagement and personalized content delivery, offering opportunities for targeted marketing and advertising solutions.

Market Expansion Recent initiatives such as partnerships with TOGETHXR and coverage of major events like the Kennedy Center Honors demonstrate an active effort to diversify content formats and expand into new audience segments, opening doors for innovative media solutions.

Leadership Growth New appointments of key personnel, including the hire of Tim Hinson and Tony Dokoupil, suggest a strategic focus on strengthening broadcast capabilities and local news coverage, presenting opportunities for sales in broadcast technology and regional advertising.

Financial Opportunity With revenue estimates between $10M and $25M and a sizable employee base, there are potential avenues for technology upgrades, content monetization, and expanding distribution channels to support revenue growth and operational efficiencies.

Similar companies to The Amazing Race

The Amazing Race Tech Stack

The Amazing Race uses 8 technology products and services including Appsflyer, Google Calendar, Segment, and more. Explore The Amazing Race's tech stack below.

  • Appsflyer
    Analytics
  • Google Calendar
    Appointment Scheduling
  • Segment
    Customer Data Platforms
  • Oracle ERP
    Enterprise
  • Arista
    Miscellaneous
  • Endgame
    Security
  • Content Insights
    Web Analytics
  • Symfony
    Web Frameworks

Media & News

The Amazing Race's Email Address Formats

The Amazing Race uses at least 2 format(s):
The Amazing Race Email FormatsExamplePercentage
First@racetosafety.comJohn@racetosafety.com
100%
First.Last@cbs.comJohn.Doe@cbs.com
74%
FLast@cbs.comJDoe@cbs.com
21%
F.Last@cbs.comJ.Doe@cbs.com
4%
FiLast@cbs.comJoDoe@cbs.com
1%

Frequently Asked Questions

What is The Amazing Race's phone number?

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You can contact The Amazing Race's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Amazing Race's official website and social media links?

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The Amazing Race's official website is cbs.com and has social profiles on LinkedIn.

How much revenue does The Amazing Race generate?

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As of December 2025, The Amazing Race's annual revenue is estimated to be $15B.

What is The Amazing Race's NAICS code?

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The Amazing Race's NAICS code is 515 - Broadcasting (except Internet).

How many employees does The Amazing Race have currently?

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As of December 2025, The Amazing Race has approximately 10K employees across 4 continents, including North AmericaAsiaEurope. Key team members include Cfo: M. E.Chief Operating Officer: K. F.Chief Product Officer: M. H.. Explore The Amazing Race's employee directory with LeadIQ.

What industry does The Amazing Race belong to?

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The Amazing Race operates in the Broadcast Media Production and Distribution industry.

What technology does The Amazing Race use?

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The Amazing Race's tech stack includes AppsflyerGoogle CalendarSegmentOracle ERPAristaEndgameContent InsightsSymfony.

What is The Amazing Race's email format?

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The Amazing Race's email format typically follows the pattern of First@racetosafety.com. Find more The Amazing Race email formats with LeadIQ.

When was The Amazing Race founded?

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The Amazing Race was founded in 1985.

The Amazing Race

Broadcast Media Production and DistributionFlorida, United States10001+ Employees

About The Amazing Race
THE AMAZING RACE is a multi-Emmy Award-winning reality series hosted by Emmy Award-nominated host Phil Keoghan. This season, 11 teams will embark on a trek around the world. At every destination, each team must compete in a series of challenges, some mental and some physical, and only when the tasks are completed will they learn of their next location. Teams who are the farthest behind will gradually be eliminated as the contest progresses, with the first team to arrive at the final destination winning THE AMAZING RACE and the $1 million prize.

Section iconCompany Overview

Phone number
Website
cbs.com
NAICS Code
515 - Broadcasting (except Internet)
Founded
1985
Employees
10001+

Section iconFunding & Financials

  • $10M$25M

    The Amazing Race's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    The Amazing Race's revenue is estimated to be in the range of $10M$25M

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