Insights

Digital Innovation The Australian employs a diverse technology stack including React, JavaServer Pages, and Adobe Audience Manager, indicating an openness to enhancing digital content delivery and targeted advertising solutions.

Content Diversification With a focus on in-depth coverage across business, politics, arts, lifestyle, and IT, there is an opportunity to offer specialized content management, analytics, or multimedia solutions tailored to their broad editorial scope.

Engagement & Subscriptions The company's emphasis on app downloads and subscription access for exclusive content suggests potential for promoting digital subscription services, content monetization platforms, or customer engagement tools.

Recent Launches & Events Launching exhibitions like Ramses and the Gold and new research data initiatives provides a chance to collaborate on multimedia campaigns, event coverage solutions, or interactive content platforms.

Market Position & Growth With a revenue range of 10M-25M and a sizable workforce, the company positions itself as a key player in Australian media, offering opportunities for tailored advertising products, analytics services, and innovative advertising partnerships to expand their market reach.

The Australian Tech Stack

The Australian uses 8 technology products and services including AppNexus, TikTok Pixel, jsDelivr, and more. Explore The Australian's tech stack below.

  • AppNexus
    Advertising
  • TikTok Pixel
    Analytics
  • jsDelivr
    Content Delivery Network
  • Adobe Audience Manager
    Data Management
  • React
    Javascript Frameworks
  • JavaServer Pages
    Web Frameworks
  • Twitter
    Widgets
  • Infogram
    Widgets

Media & News

The Australian's Email Address Formats

The Australian uses at least 1 format(s):
The Australian Email FormatsExamplePercentage
LastF@theaustralian.com.auDoeJ@theaustralian.com.au
48%
Last@theaustralian.com.auDoe@theaustralian.com.au
41%
FirstL@theaustralian.com.auJohnD@theaustralian.com.au
9%
First.Last@theaustralian.com.auJohn.Doe@theaustralian.com.au
2%

Frequently Asked Questions

What is The Australian's official website and social media links?

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The Australian's official website is theaustralian.com.au and has social profiles on LinkedIn.

How much revenue does The Australian generate?

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As of December 2025, The Australian's annual revenue is estimated to be $5B.

What is The Australian's NAICS code?

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The Australian's NAICS code is 51111 - Newspaper Publishers.

How many employees does The Australian have currently?

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As of December 2025, The Australian has approximately 575 employees across 5 continents, including OceaniaAsiaEurope. Key team members include Chief Writer/Associate Editor: C. M.Chief Business Correspondent: P. W.Owner: G. T.. Explore The Australian's employee directory with LeadIQ.

What industry does The Australian belong to?

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The Australian operates in the Newspaper Publishing industry.

What technology does The Australian use?

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The Australian's tech stack includes AppNexusTikTok PixeljsDelivrAdobe Audience ManagerReactJavaServer PagesTwitterInfogram.

What is The Australian's email format?

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The Australian's email format typically follows the pattern of LastF@theaustralian.com.au. Find more The Australian email formats with LeadIQ.

The Australian

Newspaper PublishingNew South Wales, Australia501-1000 Employees

Visit www.theaustralian.com.au for Australia's premier coverage of national and international news with specialised in-depth sections for business, politics, media, higher education, arts, lifestyle and IT. 

Follow @australian on Twitter, like us on Facebook or visit our Google+ page at google.com/+theaustralian. 

Download our apps or subscribe for access to exclusive content and analysis here: http://www.theaustralian.com.au/gettingstarted

Section iconCompany Overview

NAICS Code
51111 - Newspaper Publishers
Employees
501-1000

Section iconFunding & Financials

  • $10M$25M

    The Australian's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    The Australian's revenue is estimated to be in the range of $10M$25M

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