Insights

Niche Audience Engagement The Baffler targets a highly specific readership interested in left-wing political critique, cultural analysis, and artistic expression, presenting opportunities for organizations aligned with progressive politics or cultural initiatives to partner or advertise.

Digital Content Strategy With active online publication and daily digital content, The Baffler may benefit from technology solutions or content distribution services to enhance their digital reach and engagement.

Creative Media Platform As a publication that blends political commentary with arts and literature, The Baffler offers a unique platform for brands and organizations seeking to connect with culturally engaged, intellectually active audiences.

Smaller Scale Growth With a modest team size and revenue under 10 million dollars, The Baffler is positioned as a targeted niche publisher open to strategic partnerships that can support expansion or diversification of their content offerings.

Aligned with Similar Media Considering its position among similarly sized and themed outlets, there are potential cross-promotional or content-sharing opportunities with competitors and complementary organizations in the independent publishing and cultural media space.

The Baffler Tech Stack

The Baffler uses 8 technology products and services including TrackJS, WordPress, Google Workspace, and more. Explore The Baffler's tech stack below.

  • TrackJS
    Analytics
  • WordPress
    Content Management System
  • Google Workspace
    Email
  • Kinsta
    Platform As A Service
  • Piwik
    System Analytics & Monitoring
  • Tailwind CSS
    UI Frameworks
  • ElasticPress
    Web Platform Extensions
  • Facebook
    Widgets

Media & News

The Baffler's Email Address Formats

The Baffler uses at least 1 format(s):
The Baffler Email FormatsExamplePercentage
First@thebaffler.comJohn@thebaffler.com
40%
FLast@thebaffler.comJDoe@thebaffler.com
10%
First@thebaffler.comJohn@thebaffler.com
40%
FLast@thebaffler.comJDoe@thebaffler.com
10%

Frequently Asked Questions

Where is The Baffler's headquarters located?

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The Baffler's main headquarters is located at New York, NY US. The company has employees across 2 continents, including North AmericaEurope.

What is The Baffler's official website and social media links?

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The Baffler's official website is thebaffler.com and has social profiles on LinkedIn.

How much revenue does The Baffler generate?

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As of October 2025, The Baffler's annual revenue is estimated to be $2M.

What is The Baffler's SIC code NAICS code?

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The Baffler's SIC code is 2711 - Newspapers: Publishing, or Publishing and Printing NAICS code is 51112 - Periodical Publishers.

How many employees does The Baffler have currently?

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As of October 2025, The Baffler has approximately 16 employees across 2 continents, including North AmericaEurope. Key team members include Publisher And President: N. M.Executive Director: J. W.Strategic Director: B. C.. Explore The Baffler's employee directory with LeadIQ.

What industry does The Baffler belong to?

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The Baffler operates in the Periodical Publishing industry.

What technology does The Baffler use?

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The Baffler's tech stack includes TrackJSWordPressGoogle WorkspaceKinstaPiwikTailwind CSSElasticPressFacebook.

What is The Baffler's email format?

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The Baffler's email format typically follows the pattern of First@thebaffler.com. Find more The Baffler email formats with LeadIQ.

When was The Baffler founded?

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The Baffler was founded in 1988.
The Baffler

The Baffler

Periodical PublishingNew York, United States11-50 Employees

The Baffler is America’s leading voice of interesting and unexpected left-wing political criticism, cultural analysis, short stories, poems, and art. We publish six print issues annually, as well as online content every day of the cursed workweek.

Section iconCompany Overview

Headquarters
New York, NY US
SIC Code
2711 - Newspapers: Publishing, or Publishing and Printing
NAICS Code
51112 - Periodical Publishers
Founded
1988
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    The Baffler's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    The Baffler's revenue is estimated to be in the range of $10M$25M

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