Insights

Niche Casting Strength Target unscripted and reality programming buyers with emphasis on the firm's proven track record in casting for high-profile shows (RuPaul’s Drag Race, MasterChef, American Idol related programs) and ability to source diverse hosts, experts, contestants, and participants.

Boutique Scale Advantage Highlight the company’s lean, specialized team (11-50 employees) as a agility advantage for premium, fast-turnaround casting needs, while offering personalized service that larger agencies may not provide.

Leadership credibility Leverage founders Ethan Petersen and Goloka Bolte’s Emmy nomination and 25+ years of combined experience to build trust with potential clients seeking high-quality, vetted casting executives and directors.

Cost-conscious opportunity Position as a flexible partner for mid-market and emerging productions given current revenue under $1M, suggesting an approachable pricing posture, potential collaboration on pilot projects, and scalable services as budgets grow.

Tech-enabled sourcing Promote the tech stack (AWS, WordPress, PWA, ALB) as a foundation for efficient talent discovery, candidate management, and client portals, offering faster turnaround and better candidate tracking for buyers.

Similar companies to the Casting Firm

the Casting Firm Tech Stack

the Casting Firm uses 8 technology products and services including Amazon Web Services, GoDaddy Website Builder, WordPress, and more. Explore the Casting Firm's tech stack below.

  • Cloud Hosting
  • GoDaddy Website Builder
    Content Management System
  • Content Management System
  • Amazon ALB
    Load Balancers
  • PWA
    Miscellaneous
  • Online Review Management
  • PHP
    Programming Languages
  • Ionicons
    Web Fonts

the Casting Firm's Email Address Formats

the Casting Firm uses at least 2 email formats:
the Casting Firm Email FormatsExamplePercentage
First@thecastingfirm.comJohn@thecastingfirm.com
80%
First.Last@thecastingfirm.comJohn.Doe@thecastingfirm.com
20%

Frequently Asked Questions

What is the Casting Firm's official website and social media links?

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the Casting Firm's official website is thecastingfirm.com and has social profiles on LinkedIn.

How much revenue does the Casting Firm generate?

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As of August 2026, the Casting Firm's annual revenue is estimated to be <$1M.

What is the Casting Firm's SIC code?

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the Casting Firm's SIC code is 7922 - Theatrical Producers (Except Motion Picture) and Miscellaneous Theatrical Services.

How many employees does the Casting Firm have currently?

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As of August 2026, the Casting Firm has approximately 11 employees across 1 continents, including North America. Key team members include Owner-President: B. G. Explore the Casting Firm's employee directory with LeadIQ.

What industry does the Casting Firm belong to?

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the Casting Firm operates in the Entertainment industry.

What technology does the Casting Firm use?

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the Casting Firm's tech stack includes Amazon Web Services, GoDaddy Website Builder, WordPress, Amazon ALB, PWA, Trustpilot, PHP and Ionicons.

What is the Casting Firm's email format?

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the Casting Firm's email format typically follows the pattern of First@thecastingfirm.com. Find more the Casting Firm email formats with LeadIQ.
the Casting Firm logo

the Casting Firm

EntertainmentCalifornia, United States11-50 Employees

The Casting Firm is a Studio City, California-based company in the Entertainment Providers industry that specializes in unscripted casting for reality programs and related formats. It offers a broad range of services, including New Series Development, celebrity bookings, host and expert casting, game show contestants, reality participants, and model bookings, leveraging a track record across a variety of programs such as RuPaul's Drag Race, The Grammy Awards, Let's Make a Deal, MasterChef, and Hell's Kitchen to connect production teams with talent.

Founded by veteran casting directors Ethan Petersen and Goloka Bolte, the firm draws on more than 25 years of combined television experience and operates with a skilled support team. It has cast over 60 projects in the last three years, demonstrating its capacity to staff across formats and source talent efficiently. The company has earned industry recognition, including an Emmy nomination in the first year of the Outstanding Casting for a Reality Program category, underscoring its standing in unscripted television. Its typical clients are production companies and networks developing reality and other unscripted content seeking talent, hosts, experts, or contestants tailored to specific show concepts.

Section iconCompany Overview

SIC Code
7922 - Theatrical Producers (Except Motion Picture) and Miscellaneous Theatrical Services
Employees
11-50

Section iconFunding & Financials

  • <$1M

    the Casting Firm's revenue is estimated to be in the range of <$1M

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