IT Modernization With Windows Server and IIS in place, there is an opportunity to modernize The Community Lighthouse's IT stack with HIPAA-compliant telehealth, a cloud-based electronic health record or practice management system, and robust data backup. A secure, integrated technology platform could reduce administrative friction for clinicians and support scalable care for children and families, while improving data protection and regulatory compliance.
Local Growth Marketing Serving the Albuquerque area with a mid-sized team and trauma-focused mission, the organization could benefit from a targeted local marketing program. Invest in local SEO, content marketing, and optimized digital ads, plus a CRM and referral-tracking system to nurture partnerships with schools, clinics, and community groups and demonstrate marketing ROI.
Practice Ops Automation Leverage current use of Asana by implementing a HIPAA-compliant, integrated practice management workflow that ties intake, scheduling, notes, and billing to the EHR. Automating appointments, reminders, and case notes can reduce administrative load, improve service consistency, and increase client throughput.
Partnerships and Referrals Develop strategic partnerships with schools, pediatric clinics, and local nonprofits to expand referral networks and awareness of trauma-informed services. Explore offerings such as joint workshops, training programs, or employer outreach (EAP partnerships) to drive referrals and unlock potential grant opportunities.
Outcomes and Funding Implement outcomes analytics to demonstrate impact on families and justify funding. Build dashboards for treatment efficacy, service utilization, and cost-effectiveness to strengthen grant proposals and donor communications, supporting program expansion and sustainability.