Creative Leadership The recent appointment of Vanessa Fortier as Creative Director highlights the company's commitment to elevating its creative capabilities, presenting an opportunity to offer advanced creative tools or talent acquisition services to further strengthen their creative offerings.
Digital Expansion The successful launch of multiple digital campaigns for clients like Meijer and Fresh Thyme Market demonstrates their focus on digital marketing initiatives, indicating potential for collaboration in digital technology providers, analytics tools, or content management solutions.
Market Positioning As an award-winning independent agency with revenues between 10 million and 25 million and a focus on sharp, strategic branding, the firm may be open to strategic partnerships or technologies that enhance branding analytics, campaign measurement, or creative production efficiency.
Growth Potential With a relatively small team of up to 50 employees and recent strategic hires, there is an opportunity to offer scalable support services such as staffing, training, or outsourced creative production to support their continued growth and creative excellence.
Industry Trends Their consistent focus on campaigns for local brands and grocery chains suggests positioning within retail and local consumer markets, making them a potential partner for retail technology solutions, experiential marketing, or customer engagement platforms.