Insights

International Expansion Opportunities The Entertainer is actively expanding its retail footprint beyond the UK, with new stores recently opened in Edinburgh and plans for further international growth in markets such as Pakistan, Azerbaijan, and Cyprus. This presents opportunities to tailor sales and marketing strategies for emerging markets and to offer localized product assortments.

E-Commerce and Delivery Partnerships Recent collaborations with delivery services like Deliveroo demonstrate a focus on enhancing rapid online fulfillment. Sales teams can explore partnerships with The Entertainer for exclusive online offers, customized delivery solutions, or digital marketing campaigns that leverage their growing online sales channel.

Dynamic Promotional Campaigns The launch of their Big Toy Sale and ongoing product trials such as Robosen Mini Robots suggest a strategic focus on special promotions and innovative toy offerings. This opens avenues for sales opportunities through seasonal promotions, exclusive product launches, and innovation-driven marketing initiatives.

Market and Store Closures Notable office closures, including in Haywards Heath and Wrexham, indicate shifting operational strategies. Businesses can consider engaging with The Entertainer for potential partnerships or B2B sales related to their remaining physical store locations and explore new retail or logistics collaborations.

Financial Growth Potential With revenues estimated between 50 and 100 million dollars and ongoing store expansion, The Entertainer offers significant growth potential. Sales prospects include wholesale toy supply, exclusive brand partnerships, and digital product licensing opportunities aligned with their mission to be a leading toy retailer.

The Entertainer Tech Stack

The Entertainer uses 8 technology products and services including Adobe, Adobe Photoshop, Flickity, and more. Explore The Entertainer's tech stack below.

  • Adobe
    Audio, Video, Graphics
  • Adobe Photoshop
    Cad & Graphics
  • Flickity
    Javascript Libraries
  • Moment.js
    Javascript Libraries
  • Amazon Pay
    Payment Processing
  • Microsoft Teams
    Team Collaboration
  • Apache HTTP Server
    Web Servers
  • X-UA-Compatible
    Web Tools And Plugins

The Entertainer's Email Address Formats

The Entertainer uses at least 1 format(s):
The Entertainer Email FormatsExamplePercentage
F.Last@thetoyshop.comJ.Doe@thetoyshop.com
50%
First.Last@thetoyshop.comJohn.Doe@thetoyshop.com
39%
FLast@thetoyshop.comJDoe@thetoyshop.com
9%
First@thetoyshop.comJohn@thetoyshop.com
2%

Frequently Asked Questions

Where is The Entertainer's headquarters located?

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The Entertainer's main headquarters is located at 67 White Lion Road Amersham, England hp7 9fb United Kingdom. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is The Entertainer's official website and social media links?

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The Entertainer's official website is thetoyshop.com and has social profiles on LinkedIn.

What is The Entertainer's NAICS code?

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The Entertainer's NAICS code is 44-45 - Retail Trade.

How many employees does The Entertainer have currently?

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As of February 2026, The Entertainer has approximately 1.2K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: B. M.Chief Executive Officer: J. S.Chief Executive Officer: R. M.. Explore The Entertainer's employee directory with LeadIQ.

What industry does The Entertainer belong to?

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The Entertainer operates in the Retail industry.

What technology does The Entertainer use?

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The Entertainer's tech stack includes AdobeAdobe PhotoshopFlickityMoment.jsAmazon PayMicrosoft TeamsApache HTTP ServerX-UA-Compatible.

What is The Entertainer's email format?

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The Entertainer's email format typically follows the pattern of F.Last@thetoyshop.com. Find more The Entertainer email formats with LeadIQ.

When was The Entertainer founded?

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The Entertainer was founded in 1981.

The Entertainer

RetailEngland, United Kingdom1001-5000 Employees

The Entertainer and the Early Learning Centre stock thousands of toys and games in 160 stores across the UK and online at TheToyShop.com or elc.co.uk. 



The Entertainer was founded by husband and wife team Gary and Catherine Grant in 1981 and The Entertainer has the same family values today. Our mission is to be the best-loved toyshop - one child, one community at a time.  

We're expanding internationally too and have stores in Pakistan, Azerbaijan and Cyprus with more on the way.

Section iconCompany Overview

Headquarters
67 White Lion Road Amersham, England hp7 9fb United Kingdom
NAICS Code
44-45 - Retail Trade
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    The Entertainer's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    The Entertainer's revenue is estimated to be in the range of $50M$100M

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