Appeal to Education Market The company’s focus on college and business school application support presents a strong opportunity to target educational institutions, career centers, and university programs seeking outsourced writing and editing services for their students.

Expand Professional Services Specializing in resumes, LinkedIn profiles, and professional bios positions The Essay Expert as a valuable partner for employment agencies and career coaching firms aiming to enhance their client offerings.

Leverage Technology Integration With a tech stack that includes Google Cloud, PayPal, and cloud management tools, opportunities exist to offer tailored digital services or integrations for workflow automation and secure payments in corporate training or educational tech markets.

Target Workforce Development Given their expertise in professional writing, the company can explore partnerships with HR firms or organizations offering upskilling programs to provide customized writing support to job seekers and employees.

Position for SMB Market With revenue between one and ten million dollars and a small team, The Essay Expert can focus on scaling services for small to medium-sized businesses needing affordable, high-quality content creation for marketing, branding, or internal communication.