Innovation Leadership Goodyear's strong emphasis on innovation and technological advancements positions it as a leader in the tire industry. This focus offers opportunities to provide cutting-edge solutions, digital tools, and systems that enhance manufacturing efficiency, R&D capabilities, or product development.

Expansion & Growth The recent $575 million investment to expand the Napanee manufacturing facility indicates ongoing growth and increased production capacity. Sales teams can target this expansion for supplying manufacturing equipment, automation technology, or raw materials to support increased output.

Sustainability & Community Active engagement in community initiatives like Toys for Tots and recognition of heroic truck drivers reflects Goodyear’s corporate responsibility focus. This opens avenues for partnerships in sustainability projects, sustainability reporting tools, or employee engagement solutions.

Product Innovation Events Participation in industry events like the APEX show and launching new products signals a forward-looking approach. Opportunities exist to offer marketing solutions, event technology, or product display innovations that enhance their customer engagement at such shows.

Quality & Safety Focus Recent tyre recall involving KMax D Gen-2 truck tyres highlights a priority on safety and quality management. There is a potential to provide quality control, safety compliance solutions, or traceability technology to mitigate risk and ensure product reliability.