Allergen Friendly Reach Target retailers and distributors serving gluten-free and top 9 allergen-free markets, highlighting The Greater Knead’s certified gluten-free, non-GMO, vegan products with nationwide availability through UNFI, KEHE, Garden Spot and direct online channels.

Expanding Pretzel Line Leverage the successful launch of soft pretzel nuggets in Classic, Everything, Cinnamon Sugar and Spicy Buffalo flavors to pursue snacks-focused retailers, food service accounts, and club/enterprise buyers seeking allergen-friendly snack options.

Sustainability Angle Emphasize transparent ingredient sourcing and allergen safety, aligning with retailers prioritizing clean-label, honest-brand stories to win shelf space in health-focused and specialty grocers.

Operational Efficiency Highlight partnerships like Oat Foundry to optimize production and capacity, presenting scalable co-packing or co-manufacturing opportunities to grow distribution without prohibitive capital expenditure.

Smaller Brand, Broad Reach Position as a nimble, founder-led gluten-free brand with active online commerce and multiple national distributors, targeting mid-market retailers and regional chains seeking differentiated allergen-safe bakery options.