The Heel Shoe Fitters Email Format

RetailWisconsin, United States11-50 Employees

The Heel Shoe Fitters is a small footwear retailer based in Green Bay, Wisconsin, with roots dating to 1970. The store originally specialized in leather goods and western-style footwear, with Frye and Zodiac boots among its early highlights. In 1982 it relocated to the historic Rockstroh Bakery building in downtown Green Bay, and in 2017 moved to a larger showroom at 930 Waube Lane in Green Bay. 

Troy Dempsey joined in 2009 and later took full ownership in 2012, with pedorthic training guiding the business toward foot health and higher-quality brands, alongside expansion that included a full-time cobbler. The Heel operates in the regional retail footwear segment with a local footprint in Wisconsin and a workforce described as a small team.

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