The Institute for Sensory Research
Market ResearchNew York, United States201-500 Employees
The Institute for Sensory Research is a sensory research provider based in Harrison, New York. Since 2000, it has offered full-service capabilities for the personal care, home care, and food & beverage sectors, including sensory testing facilities designed to meet ASTM standards. The organization supports client projects with trained sensory panelists, custom research solutions, and facilities that include dedicated booths for personal care and for food and beverage testing, a test kitchen, focus group, and conference spaces. Its services cover panel recruitment and screening, training of expert panels for descriptive studies, data collection across discrimination and descriptive analyses, and the preparation of detailed reports and guidance to manage both short- and long-term projects while monitoring panel performance. The Institute operates under the leadership of Avishan Amanat and is owned by J. Reckner Associates, aligning with professional ethics bodies such as CASRO, MRA, and ASTM.