Insights

Expanding Product Portfolio The company has recently launched innovative products such as the Limonada Fresca variety pack and Mike's Hard Freeze, indicating a focus on diversified and trendy beverage offerings that appeal to a broad consumer base.

Strong Market Presence As the fastest growing beer company in America with a substantial employee base and multiple popular brands like White Claw and Mike's Hard Lemonade, there are significant opportunities to expand distribution channels and increase shelf space nationally.

Strategic Partnerships Ongoing collaboration with high-profile partners such as Phoenix Raceway showcases the company's engagement in unique marketing initiatives, opening doors for joint promotional campaigns and event sponsorships to boost brand visibility.

Innovative Marketing Tech The use of advanced technology stacks including Salesforce and SAP suggests an infrastructure conducive to personalized marketing and data-driven sales strategies, enabling targeted outreach to new retail and distribution partners.

Financial Growth Potential With revenue estimates between $100 million and $250 million and a nationwide footprint, the company presents a lucrative opportunity for sales expansion into new markets and retail segments to further accelerate growth.

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The Mike's Hard Lemonade Company Tech Stack

The Mike's Hard Lemonade Company uses 8 technology products and services including Hudson, SCADA, Salesforce, and more. Explore The Mike's Hard Lemonade Company's tech stack below.

Hudson
Continuous Integration
SCADA
Control Systems
Salesforce
Customer Relationship Management
SAP
Customer Relationship Management
Microsoft Excel
Editors
Asana
Issue Trackers
Google Maps
Maps
PROS
Sales Enablement

Media & News

The Mike's Hard Lemonade Company's Email Address Formats

The Mike's Hard Lemonade Company uses at least 1 format(s):

The Mike's Hard Lemonade Company Email Formats	Example	Percentage
FLast@mikeshard.com	JDoe@mikeshard.com	93%
First@mikeshard.com	John@mikeshard.com	4%
Last@mikeshard.com	Doe@mikeshard.com	1%
FirstLast@mikeshard.com	JohnDoe@mikeshard.com	2%

Frequently Asked Questions

What is The Mike's Hard Lemonade Company's official website and social media links?

The Mike's Hard Lemonade Company's official website is mikeshard.com and has social profiles on LinkedIn.

What is The Mike's Hard Lemonade Company's NAICS code?

The Mike's Hard Lemonade Company's NAICS code is 722 - Food Services and Drinking Places.

How many employees does The Mike's Hard Lemonade Company have currently?

As of December 2025, The Mike's Hard Lemonade Company has approximately 501 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Vice President Of People Operations: A. S.Owner: D. B.Director, Regional Accounts - Midwest Region: B. B.. Explore The Mike's Hard Lemonade Company's employee directory with LeadIQ.

What industry does The Mike's Hard Lemonade Company belong to?

The Mike's Hard Lemonade Company operates in the Food and Beverage Services industry.

What technology does The Mike's Hard Lemonade Company use?

The Mike's Hard Lemonade Company's tech stack includes HudsonSCADASalesforceSAPMicrosoft ExcelAsanaGoogle MapsPROS.

What is The Mike's Hard Lemonade Company's email format?

The Mike's Hard Lemonade Company's email format typically follows the pattern of FLast@mikeshard.com. Find more The Mike's Hard Lemonade Company email formats with LeadIQ.

When was The Mike's Hard Lemonade Company founded?

The Mike's Hard Lemonade Company was founded in 1999.

The Mike's Hard Lemonade Company

Q: What technology does The Mike's Hard Lemonade Company use?

The Mike's Hard Lemonade Company's tech stack includes Adobe, Google Cloud Functions, Adobe Acrobat DC, X-XSS-Protection, WordPress.

Food and Beverage ServicesIllinois, United States501-1000 Employees

The Mike’s Hard Lemonade Co. is the fastest growing beer company in America.  We provide sales and marketing support in the US for The Mark Anthony Group of Companies including brands like the iconic White Claw® Hard Seltzer, Mike’s® Hard Lemonade, Mike’s® Harder® Lemonade, and MXD.
As the company grows, so does its inclusive and expressive culture.  Sad people don’t drink Mike’s; nor do they sell it. With over 500 team members nationwide, and a Chicago-based headquarters, Mike’s employees are bringing zest from east to west.
Learn more about the brands and open positions at www.mikeshard.com, www.mikesharder.com and www.whiteclaw.com.