Insights

Growing Market Presence The company is positioned as the fastest growing beer brand in the U.S., with a diverse product portfolio including Mike’s Hard Lemonade, White Claw, and MXD, indicating strong brand recognition and expanding customer base.

Innovative Product Launches Recent launches like the Limonada Fresca variety pack and Mike's Hard Freeze demonstrate the company’s focus on innovative, trend-driven products, providing opportunities to introduce complementary products and flavors.

Strategic Partnerships Long-standing collaborations with partners like Phoenix Raceway highlight the company's active engagement in experiential marketing, creating opportunities for joint promotions and sponsorships that can improve brand visibility.

Tech-Enabled Operations Utilization of advanced tools like Salesforce, SAP, and PROS suggests operational efficiency and data-driven decision making, which can be leveraged to tailor sales strategies and optimize target customer engagement.

Expanding Regional Reach With a nationwide workforce and growing product lines, there are opportunities to develop targeted sales initiatives in key regions, especially focusing on the evolving flavors and new product formats appealing to diverse consumer segments.

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The Mike's Hard Lemonade Company Tech Stack

The Mike's Hard Lemonade Company uses 8 technology products and services including Hudson, SCADA, Salesforce, and more. Explore The Mike's Hard Lemonade Company's tech stack below.

Hudson
Continuous Integration
SCADA
Control Systems
Salesforce
Customer Relationship Management
SAP
Customer Relationship Management
Microsoft Excel
Editors
Asana
Issue Trackers
Google Maps
Maps
PROS
Sales Enablement

Media & News

The Mike's Hard Lemonade Company's Email Address Formats

The Mike's Hard Lemonade Company uses at least 1 format(s):

The Mike's Hard Lemonade Company Email Formats	Example	Percentage
FLast@mikeshard.com	JDoe@mikeshard.com	92%
First@mikeshard.com	John@mikeshard.com	4%
Last@mikeshard.com	Doe@mikeshard.com	2%
FirstLast@mikeshard.com	JohnDoe@mikeshard.com	2%

Frequently Asked Questions

Where is The Mike's Hard Lemonade Company's headquarters located?

The Mike's Hard Lemonade Company's main headquarters is located at 167 North Green Street 600a Chicago, Illinois 60607 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is The Mike's Hard Lemonade Company's official website and social media links?

The Mike's Hard Lemonade Company's official website is mikeshard.com and has social profiles on LinkedIn.

What is The Mike's Hard Lemonade Company's SIC code NAICS code?

The Mike's Hard Lemonade Company's SIC code is 5182 - Wine and Distilled Alcoholic Beverages NAICS code is 722 - Food Services and Drinking Places.

How many employees does The Mike's Hard Lemonade Company have currently?

As of February 2026, The Mike's Hard Lemonade Company has approximately 153 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Vice President Of People Operations: A. S.Owner: D. B.Director, Regional Accounts - Midwest Region: B. B.. Explore The Mike's Hard Lemonade Company's employee directory with LeadIQ.

What industry does The Mike's Hard Lemonade Company belong to?

The Mike's Hard Lemonade Company operates in the Food and Beverage Services industry.

What technology does The Mike's Hard Lemonade Company use?

The Mike's Hard Lemonade Company's tech stack includes HudsonSCADASalesforceSAPMicrosoft ExcelAsanaGoogle MapsPROS.

What is The Mike's Hard Lemonade Company's email format?

The Mike's Hard Lemonade Company's email format typically follows the pattern of FLast@mikeshard.com. Find more The Mike's Hard Lemonade Company email formats with LeadIQ.

When was The Mike's Hard Lemonade Company founded?

The Mike's Hard Lemonade Company was founded in 1999.

The Mike's Hard Lemonade Company

Q: What technology does The Mike's Hard Lemonade Company use?

The Mike's Hard Lemonade Company's tech stack includes Adobe, Google Cloud Functions, Adobe Acrobat DC, X-XSS-Protection, WordPress.

Food and Beverage ServicesIllinois, United States51-200 Employees

The Mike’s Hard Lemonade Co. is the fastest growing beer company in America.  We provide sales and marketing support in the US for The Mark Anthony Group of Companies including brands like the iconic White Claw® Hard Seltzer, Mike’s® Hard Lemonade, Mike’s® Harder® Lemonade, and MXD.
As the company grows, so does its inclusive and expressive culture.  Sad people don’t drink Mike’s; nor do they sell it. With over 500 team members nationwide, and a Chicago-based headquarters, Mike’s employees are bringing zest from east to west.
Learn more about the brands and open positions at www.mikeshard.com, www.mikesharder.com and www.whiteclaw.com.

Company Overview

Headquarters: 167 North Green Street 600a Chicago, Illinois 60607 United States
Website: mikeshard.com
SIC Code: 5182 - Wine and Distilled Alcoholic Beverages
NAICS Code: 722 - Food Services and Drinking Places
Founded: 1999
Employees: 51-200