Acquisition Synergy The Modern Connection was acquired by TargetMarket in 2020, signaling potential cross-sell opportunities for digital advertising services, account-based marketing, and bundled solutions across clients and industries.

Small Team, Big Reach With near-zero to one employee indicated and access to TargetMarket’s larger platform, there is potential to position scalable, low-friction marketing automation, onboarding services, and white-label offerings for lean teams.

Tech Stack Fit Current technologies such as Google Ads, LinkedIn Ads, WordPress, Intercom and Webflow suggest opportunities to upsell advanced paid media strategies, marketing automation enhancements, and CMS/UX optimizations for clients seeking omnichannel campaigns.

Revenue Growth Potential Reported revenue of 1–10 million indicates a mid-market footprint where Growth Services, measurement analytics, and attribution modeling could be strengths to expand profitability and client lifetime value.

Strategic Partnerships Acquisition history and collaboration with TargetMarket point to potential partnerships for expanded services such as demand generation, digital transformation, and integrated marketing programs targeting Charleston and adjacent markets.