The NAI Employee Directory
Non-profit OrganizationsDistrict of Columbia, United States51-200 Employees
The Network Advertising Initiative (NAI) is a nonprofit, self-regulatory association for advertising technology companies, founded in 2000. It promotes consumer privacy protections, supports a free and open internet, and maintains voluntary industry standards for the responsible collection and use of consumer data. Its member companies range from small startups to some of the largest players in the digital advertising ecosystem, and together they provide the technology that enables the selection, delivery, and measurement of advertisements between publishers and consumer-facing brands. Based in Washington, District of Columbia, the organization operates as a mid-sized nonprofit. In 2025 it released a Global Privacy Control browser extension for Chrome to help consumers exercise opt-out rights under state privacy laws regarding targeted advertising and the sale of personal data.