Global Tour Network The company is part of RATP Group's global sightseeing alliance, operating in 15 major cities worldwide. This extensive partnership offers cross-promotional opportunities and access to diverse tourist markets, making it ideal for travel partners seeking to expand their reach.

Rich Heritage & Reputation With a long-standing history dating back to the early 1900s and a formal registration in 1951, The Original Tour has established itself as a trusted and recognized brand in sightseeing, which can enhance credibility when forming new partnerships or joint ventures.

Multi-Lingual Engagement Offering commentary in eleven languages and digital tools like Google Analytics and Facebook Pixel indicates a strong focus on international and multilingual customer engagement, presenting opportunities for targeted marketing campaigns to diverse demographics.

Comprehensive Tourism Offerings Their inclusion of free Thames cruises, walking tours, and Kids' Club adds to their value proposition, making bundling these services attractive for travel agencies and tour operators looking to provide complete city experiences.

Digital & Data-Driven Marketing Utilization of advanced tech stacks such as Google Analytics Enhanced eCommerce, Google Tag Manager, and Facebook tools highlights a data-driven approach, opening avenues for data partnerships, targeted advertising, and personalized marketing solutions to increase customer conversions.