Strong Economic Impact The Palm Beaches generates an impressive $7.3 billion annually in economic impact and supports over 63,000 jobs, indicating significant opportunities for partnerships with local businesses and service providers looking to connect with a thriving tourism destination.

Proactive Industry Engagement Recent active participation in major industry events such as the State of the Tourism Industry event and golf tournaments shows the organization’s commitment to visibility and networking, presenting opportunities for sponsors, advertisers, and event-related partnerships.

Digital Infrastructure Investment The launch of an online learning platform and agent training portal highlights the company’s focus on digital engagement and travel agent support, creating avenues for collaboration with tech providers, content creators, and training providers seeking to enhance destination marketing.

Brand Positioning Diversification Positioned as America's First Resort Destination, Florida’s Golf Capital, and Cultural Capital, The Palm Beaches caters to diverse tourism segments, offering sales prospects in luxury resorts, golf tourism, cultural events, and experiential travel segments.

Leadership Transition Opportunities With the recent retirement of long-time CEO Jorge Pesquera and new leadership taking the helm, there are potential opportunities to engage with the organization in strategic consultations, branding initiatives, and leadership-driven marketing campaigns.