Insights

Nonpartisan reform The People focuses on civil discourse and nonpartisan governmental reforms, indicating opportunity for platforms or services that support civic engagement, digital collaboration, and policy outreach tools tailored to nonpartisan initiatives.

Small team, broad mission With 11-50 employees and a broad mission to unite Americans, they may benefit from scalable CRM, marketing automation, and content production solutions to amplify impact without heavy internal purchasing risk.

Tech stack modernization Current tools include Squarespace, WordPress, WooCommerce, Mailchimp, and Zoom, suggesting openness to integrated, user-friendly SaaS enhancements such as marketing funnels, membership/in donation capabilities, and collaborative platforms.

Funding-conscious growth Revenue is under $1M, signaling a need for cost-effective technology upgrades, grant management solutions, or toolsets that maximize impact per dollar and support scalable outreach and events.

Outreach and events Active focus on engagement and discourse implies opportunities in event management, online forums, volunteer coordination, and content creation workflows to expand reach and participation.

Similar companies to The People

The People Tech Stack

The People uses 8 technology products and services including Squarespace, WordPress, WooCommerce, and more. Explore The People's tech stack below.

The People's Email Address Formats

The People uses at least 2 email formats:
The People Email FormatsExamplePercentage
First@thepeople.orgJohn@thepeople.org
75%
FirstLast@thepeople.orgJohnDoe@thepeople.org
25%

Frequently Asked Questions

What is The People's official website and social media links?

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The People's official website is thepeople.org and has social profiles on LinkedIn.

How much revenue does The People generate?

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As of September 2026, The People's annual revenue is estimated to be <$1M.

What is The People's NAICS code?

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The People's NAICS code is 8139 - Business, Professional, Labor, Political, and Similar Organizations.

How many employees does The People have currently?

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As of September 2026, The People has approximately 37 employees across 1 continents, including North America. Key team members include Store Manager: R. T. and Program Administrator: J. J. Explore The People's employee directory with LeadIQ.

What industry does The People belong to?

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The People operates in the Political Organizations industry.

What technology does The People use?

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The People's tech stack includes Squarespace, WordPress, WooCommerce, Google Workspace, Mailchimp, Trello, Adobe Creative Suite and Zoom.

What is The People's email format?

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The People's email format typically follows the pattern of First@thepeople.org. Find more The People email formats with LeadIQ.

When was The People founded?

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The People was founded in 2018.
The People logo

The People

Political OrganizationsMichigan, United States11-50 Employees

The People is a nonprofit organization focused on fostering civil dialogue among Americans and pursuing nonpartisan reforms to government processes. It seeks to engage citizens in constructive discourse and support reforms intended to yield a truly representative democracy. The organization is based in Lansing, Michigan, and operates within the political organizations field.

Its activities target individuals seeking constructive political engagement and governance improvements. As a smaller nonprofit, it operates within the political organizations sector and pursues civil discourse alongside nonpartisan reforms.

Section iconCompany Overview

NAICS Code
8139 - Business, Professional, Labor, Political, and Similar Organizations
Founded
2018
Employees
11-50

Section iconFunding & Financials

  • <$1M

    The People's revenue is estimated to be in the range of <$1M

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