Insights

Local dominance The Reader is Omaha’s premier weekly with a strong local footprint, suggesting opportunity to expand print and digital advertising programs to regional businesses seeking targeted community reach.

Diversified services Offers print advertising, online and social media, and public relations, indicating upsell potential to existing clients through bundled marketing packages and cross-channel campaigns.

Membership momentum Recent focus on Focus Forward membership campaigns signals appetite for ongoing engagement models; potential to introduce premium memberships, loyalty programs, or advertiser-backed content partnerships.

Tech-enabled reach Tech stack includes Google AdSense, Shopify, and various CMS/tools, presenting opportunities to propose enhanced digital monetization, e-commerce solutions, and performance-driven ad services.

Community initiatives Public relations and community programs such as partnerships and Mobile BackPack indicate alignment with nonprofit and regional CSR initiatives; can target sponsorships, grant-funded campaigns, or charity-focused media packages.

The Reader Tech Stack

The Reader uses 8 technology products and services including Criteo, Google AdSense, Amazon Web Services, and more. Explore The Reader's tech stack below.

The Reader's Email Address Formats

The Reader uses at least 1 format(s):
The Reader Email FormatsExamplePercentage
FirstL@thereader.comJohnD@thereader.com
46%
First@thereader.comJohn@thereader.com
39%
FirstLast@thereader.comJohnDoe@thereader.com
15%

Frequently Asked Questions

What is The Reader's phone number?

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You can contact The Reader's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Reader's official website and social media links?

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The Reader's official website is thereader.com and has social profiles on LinkedIn.

How much revenue does The Reader generate?

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As of July 2026, The Reader's annual revenue is estimated to be $1M - $10M.

What is The Reader's NAICS code?

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The Reader's NAICS code is 51111 - Newspaper Publishers.

How many employees does The Reader have currently?

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As of July 2026, The Reader has approximately 63 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Graphic & Web Designer: N. N.. Explore The Reader's employee directory with LeadIQ.

What industry does The Reader belong to?

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The Reader operates in the Newspaper Publishing industry.

What technology does The Reader use?

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The Reader's tech stack includes CriteoGoogle AdSenseAmazon Web ServicesWordPressShopifyWooCommerceActiveCampaignPayPal.

What is The Reader's email format?

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The Reader's email format typically follows the pattern of FirstL@thereader.com. Find more The Reader email formats with LeadIQ.

When was The Reader founded?

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The Reader was founded in 1994.
The Reader logo

The Reader

Newspaper PublishingNebraska, United States51-200 Employees

The Reader is a newspaper publishing company based in Omaha, Nebraska, operating under the Pioneer Publishing umbrella. Founded in 1994, it positions itself as a local newsweekly serving the Omaha metropolitan area, offering print advertising, online and social media services, as well as public relations support for businesses of varying sizes. Its offerings are aimed at helping clients reach audiences and engage communities through multiple channels, with a focus on integrated communications and multimedia storytelling. The organization emphasizes its roots as a long-standing local publication and has pursued partnerships and initiatives to expand its reach and community impact, including collaborations with media and community programs. The Reader’s activities and presence in print and digital spaces reflect its role within the regional newspaper publishing industry, serving clients that seek regional visibility and audience engagement.

Section iconCompany Overview

Phone number
NAICS Code
51111 - Newspaper Publishers
Founded
1994
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    The Reader's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    The Reader's revenue is estimated to be in the range of $1M - $10M

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