Local reach The Record and NorthJersey.com reach a broad audience across Bergen, Passaic, Essex and Morris counties, offering a strong platform for local advertising, sponsored content, and community engagement campaigns to drive regional demand.

Cross-media portfolio Access to a diversified slate including daily newspaper, community papers, magazines, and digital properties provides multiple ad formats and bundled offerings to expand client reach and optimize media mix.

Audience leadership As part of the USA Today Network with award-winning investigative and enterprise reporting, there is credibility and audience trust that can be leveraged for premium native advertising, sponsorships, and branded content programs.

Tech & targeting Existing tech stack including Google Ads, AdSense, Taboola, The Trade Desk, Snowplow, and Mailchimp enables advanced programmatic buying, data-driven attribution, and personalized email campaigns for advertisers.

Community impact Active engagement in high school sports, public initiatives, and local projects presents opportunities for sponsorships, event partnerships, and valued-contribution programs that boost advertiser visibility and community goodwill.