Insights

Expanding footprint The Reject Shop is scaling from around 400 stores toward 700 locations by 2034, indicating a growing store network and potential multi-site procurement opportunities, as well as region-wide rollout projects for suppliers and service providers.

Value positioning As a global value retailer transitioning to the Dollarama Australia format, there is a focus on affordability and everyday essentials, presenting a sales angle for budget-conscious customers and wholesale partners seeking high-volume, low-margin opportunities.

Private label momentum Recent launches such as cabbage dinnerware and the French Farmhouse range suggest ongoing product development in homewares with strong consumer demand, offering opportunities for supplier partnerships, exclusive collections, and seasonal category expansions.

Digital and analytics Existing tech stack including Visual Website Optimizer, QlikView, AWS, Splunk, Tealium and more implies a data-driven approach to merchandising and marketing, enabling targeted promotions, customer segmentation, and measurable ROI for new vendor initiatives.

Operational consolidation Recent office closures as part of network optimization reveal a strategic shift toward leaner operations and centralized distribution, presenting opportunities in supply chain optimization, logistics services, and store-level implementation partnerships during the transition.

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The Reject Shop Tech Stack

The Reject Shop uses 8 technology products and services including Visual Website Optimizer, QlikView, Amazon Web Services, and more. Explore The Reject Shop's tech stack below.

Media & News

The Reject Shop's Email Address Formats

The Reject Shop uses at least 2 email formats:
The Reject Shop Email FormatsExamplePercentage
FLast@rejectshop.com.auJDoe@rejectshop.com.au
96%
FiLast@rejectshop.com.auJoDoe@rejectshop.com.au
4%

Frequently Asked Questions

What is The Reject Shop's phone number?

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You can contact The Reject Shop's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Reject Shop's official website and social media links?

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The Reject Shop's official website is rejectshop.com.au and has social profiles on LinkedIn and Crunchbase.

How much revenue does The Reject Shop generate?

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As of August 2026, The Reject Shop's annual revenue is estimated to be $250M - $500M.

What is The Reject Shop's NAICS code?

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The Reject Shop's NAICS code is 44-45 - Retail Trade.

How many employees does The Reject Shop have currently?

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As of August 2026, The Reject Shop has approximately 1.8K employees across 4 continents, including Oceania, Asia and Europe. Key team members include Chief Executive Officer: C. C., Chief Financial Officer: J. C. and Chief Operating Officer: A. E. Explore The Reject Shop's employee directory with LeadIQ.

What industry does The Reject Shop belong to?

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The Reject Shop operates in the Retail industry.

What technology does The Reject Shop use?

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The Reject Shop's tech stack includes Visual Website Optimizer, QlikView, Amazon Web Services, Splunk, Fortinet, Vercel, Tealium and Adobe Creative Suite.

What is The Reject Shop's email format?

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The Reject Shop's email format typically follows the pattern of FLast@rejectshop.com.au. Find more The Reject Shop email formats with LeadIQ.

How much funding has The Reject Shop raised to date?

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As of August 2026, The Reject Shop has raised $16M in funding. The last funding round occurred on Feb 27, 2020 for $17M.

When was The Reject Shop founded?

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The Reject Shop was founded in 1981.
The Reject Shop logo

The Reject Shop

RetailVictoria, Australia1001-5000 Employees

The Reject Shop is a retail company based at 245 Racecourse Road, Kensington, Victoria 3031, Australia. It operates a network of more than 400 stores across Australia and plans to grow to about 700 locations by 2034. It is part of the Dollarama group and is converting its store format to the Dollarama Australia model, integrating into the global value retailer while maintaining a hands-on retail culture. The business employs between 1,001 and 5,000 people. The company maintains a website at https://rejectshop.com.au.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $16M

    The Reject Shop has raised a total of $16M of funding over 1 rounds. Their latest funding round was raised on Feb 27, 2020 in the amount of $17M as a Post IPO Equity.

  • $250M - $500M

    The Reject Shop's revenue is estimated to be in the range of $250M - $500M

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