Insights

Expansion Growth The Reject Shop is transitioning from a 400-store network toward 700 locations by 2034, presenting opportunities to target new store openings, regional rollouts, and co-located space partnerships to accelerate revenue across Australia.

Affordable Everyday Positioned as a value retailer competing with Kmart, Target and Big W, there is a sales opportunity to upsell low-cost, high-margin daily essentials and seasonal goods through tailored promotions and supplier playbooks aligned with price-conscious shoppers.

Private Label Potential Recent product launches such as cabbage dinnerware and French Farmhouse ranges indicate momentum in homewares and seasonal collections, suggesting opportunities to expand exclusive ranges, private-label SKUs, and cross-category bundles.

Digital & Tech Leap Adopting tools like Omneo, Microsoft Fabric, Zendesk and Azure signals a modernized omnichannel backbone; sales partnerships could leverage data-driven merchandising, loyalty enhancements, and self-serve B2B ordering for bulk purchases and business customers.

Operational Optimization Store network optimization and headquarter consolidation hint at efficiency-driven partnerships, such as centralized logistics, vendor-managed inventory, and scalable distribution solutions to support rapid store rollouts and cost savings.

The Reject Shop Tech Stack

The Reject Shop uses 8 technology products and services including Omneo, Microsoft Fabric, Zendesk, and more. Explore The Reject Shop's tech stack below.

  • Omneo
    Customer Data Platforms
  • Microsoft Fabric
    Data Management
  • Zendesk
    Documentation Tools
  • Microsoft Windows
    Operating Systems
  • Microsoft Azure
    Platform As A Service
  • X-XSS-Protection
    Security
  • Tealium
    Tag Management
  • CSS
    Web Tools And Plugins

Media & News

The Reject Shop's Email Address Formats

The Reject Shop uses at least 1 format(s):
The Reject Shop Email FormatsExamplePercentage
FLast@rejectshop.com.auJDoe@rejectshop.com.au
96%
FiLast@rejectshop.com.auJoDoe@rejectshop.com.au
4%

Frequently Asked Questions

What is The Reject Shop's phone number?

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You can contact The Reject Shop's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Reject Shop's official website and social media links?

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The Reject Shop's official website is rejectshop.com.au and has social profiles on LinkedInCrunchbase.

How much revenue does The Reject Shop generate?

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As of July 2026, The Reject Shop's annual revenue is estimated to be $250M - $500M.

What is The Reject Shop's NAICS code?

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The Reject Shop's NAICS code is 44-45 - Retail Trade.

How many employees does The Reject Shop have currently?

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As of July 2026, The Reject Shop has approximately 1.8K employees across 5 continents, including OceaniaAsiaNorth America. Key team members include Chief Executive Officer: C. C.Chief Financial Officer: J. C.Head Of Safety And Wellbeing: B. G.. Explore The Reject Shop's employee directory with LeadIQ.

What industry does The Reject Shop belong to?

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The Reject Shop operates in the Retail industry.

What technology does The Reject Shop use?

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The Reject Shop's tech stack includes OmneoMicrosoft FabricZendeskMicrosoft WindowsMicrosoft AzureX-XSS-ProtectionTealiumCSS.

What is The Reject Shop's email format?

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The Reject Shop's email format typically follows the pattern of FLast@rejectshop.com.au. Find more The Reject Shop email formats with LeadIQ.

How much funding has The Reject Shop raised to date?

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As of July 2026, The Reject Shop has raised $16M in funding. The last funding round occurred on Feb 27, 2020 for $17M.

When was The Reject Shop founded?

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The Reject Shop was founded in 1981.
The Reject Shop logo

The Reject Shop

RetailVictoria, Australia1001-5000 Employees

The Reject Shop is a retail company based at 245 Racecourse Road, Kensington, Victoria 3031, Australia. It operates a network of more than 400 stores across Australia and plans to grow to about 700 locations by 2034. It is part of the Dollarama group and is converting its store format to the Dollarama Australia model, integrating into the global value retailer while maintaining a hands-on retail culture. The business employs between 1,001 and 5,000 people. The company maintains a website at https://rejectshop.com.au.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $16M

    The Reject Shop has raised a total of $16M of funding over 1 rounds. Their latest funding round was raised on Feb 27, 2020 in the amount of $17Mas a post_ipo_equity.

  • $250M - $500M

    The Reject Shop's revenue is estimated to be in the range of $250M - $500M

Section iconFunding & Financials

  • $16M

    The Reject Shop has raised a total of $16M of funding over 1 rounds. Their latest funding round was raised on Feb 27, 2020 in the amount of $17Mas a post_ipo_equity.

  • $250M - $500M

    The Reject Shop's revenue is estimated to be in the range of $250M - $500M

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