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Insights

Specialized Sports Expertise The Rodway Company has over 20 years of experience in sports marketing and Fortune 500 sponsorship activation, making it a valuable partner for brands seeking to leverage sports affiliations and enhance their visibility through licensed products and event sponsorships.

Diverse Client Portfolio With clients including the Professional Bull Riders, NASCAR teams, and the Canadian Olympic Committee, there are opportunities to expand sponsorship collaborations or develop co-branded products targeting sports and entertainment audiences.

Licensing Revenue Focus Having generated over $100 million in licensing revenue, the company is well-positioned to assist brands in licensing and brand development, especially those looking to enter or expand within the sports and lifestyle sectors.

Niche Market Engagement The company's involvement in sports, retail, and event marketing presents sales opportunities for organizations seeking targeted engagement strategies, experiential marketing solutions, or licensing partnerships aligned with sports audiences.

Growing Business Development Services As a mid-sized firm with a reputation for innovative solutions, The Rodway Company can be a strategic partner for brands aiming for personalized, creative marketing campaigns that complement larger work with top-tier consulting firms.

The Rodway Company Tech Stack

Media & News

The Rodway Company's Email Address Formats

The Rodway Company uses at least 1 format(s):
The Rodway Company Email FormatsExamplePercentage
FLast@therodwaycompany.comJDoe@therodwaycompany.com
50%
FLast@therodwaycompany.comJDoe@therodwaycompany.com
50%

Frequently Asked Questions

Where is The Rodway Company's headquarters located?

Minus sign iconPlus sign iconThe Rodway Company's main headquarters is located at 823 Wriston Place Charlotte, North Carolina 28209 United States. The company has employees across 1 continents, including North America.

What is The Rodway Company's official website and social media links?

Minus sign iconPlus sign iconThe Rodway Company's official website is therodwaycompany.com and has social profiles on LinkedIn.

What is The Rodway Company's SIC code NAICS code?

Minus sign iconPlus sign iconThe Rodway Company's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does The Rodway Company have currently?

Minus sign iconPlus sign iconAs of February 2026, The Rodway Company has approximately 3 employees across 1 continents, including North America. Key team members include President: J. R.President: M. H.. Explore The Rodway Company's employee directory with LeadIQ.

What industry does The Rodway Company belong to?

Minus sign iconPlus sign iconThe Rodway Company operates in the Advertising Services industry.

What is The Rodway Company's email format?

Minus sign iconPlus sign iconThe Rodway Company's email format typically follows the pattern of FLast@therodwaycompany.com. Find more The Rodway Company email formats with LeadIQ.

When was The Rodway Company founded?

Minus sign iconPlus sign iconThe Rodway Company was founded in 2013.

The Rodway Company

Advertising ServicesNorth Carolina, United States2-10 Employees

With over 20 years experience in professional sports marketing and Fortune 500 sponsorship management and activation, The Rodway Company is your solution for innovative and successful business development and licensing needs.

We offer a broad range of experience that includes generating over $100 million in licensing revenue, Retail brand development and product execution including direct to retail and sports licensed goods, management experience in Public Relations, Event Marketing, Hospitality and sports Sponsorship and was an integral part of the creation and development of the nationally recognized NASCAR Teams Properties Trust.

Past and present clients include the Professional Bull Riders, Roush Fenway Racing, the Canadian Olympic Committee, City Prints Map Art, Bass Egg, Visit Charlotte, Motorhead Racing Designs and Tah Tah Cosmetics.

With a reputation for creative, innovative, critical, partner focused and business centric solutions, The Rodway Company is your solution provider.

Section iconCompany Overview

Headquarters
823 Wriston Place Charlotte, North Carolina 28209 United States
Website
therodwaycompany.com
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2013
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    The Rodway Company's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    The Rodway Company's revenue is estimated to be in the range of $1M$10M

Company Leadership

  • Stylized image of a person
    J. R.
    President
    Phone icon
    Mobile Phone
  • Stylized image of a person
    M. H.
    President
    Phone icon
    Mobile Phone

Employee Directory

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