Insights

Growing Market Reach The Sauna Place has established itself as the leading online retailer for saunas and steam showers with a broad customer base that includes homeowners and contractors, presenting opportunities to target both residential and commercial segments.

Recent Product Innovation The launch of the Noir Hybrid sauna, combining infrared and traditional heating in one unit, indicates the company's focus on innovative, customizable solutions that appeal to customers seeking flexible wellness options.

Customer Service Focus The company's strong emphasis on customer support and product warranties suggests high customer retention potential and opportunities for cross-selling complementary wellness products and accessories.

Expansion Potential With a revenue range of 1 to 10 million dollars and a presence in both online and physical showrooms, there is significant room to expand sales channels and geographical outreach to increase market penetration.

Tech-Enabled Sales The use of advanced e-commerce tools and management platforms, along with strategic logistics partnerships like FedEx, positions The Sauna Place to enhance user experience and capitalize on online sales growth.

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The Sauna Place Tech Stack

The Sauna Place uses 8 technology products and services including Google Hosted Libraries, RSS, Webpack, and more. Explore The Sauna Place's tech stack below.

  • Google Hosted Libraries
    Content Delivery Network
  • RSS
    Content Management System
  • Webpack
    Development
  • Priority Hints
    Performance
  • HSTS
    Security
  • X-XSS-Protection
    Security
  • FedEx
    Transportation And Fleet Management
  • EasyGift
    Web Platform Extensions

The Sauna Place's Email Address Formats

The Sauna Place uses at least 1 format(s):
The Sauna Place Email FormatsExamplePercentage
First@saunaplace.comJohn@saunaplace.com
100%

Frequently Asked Questions

Where is The Sauna Place's headquarters located?

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The Sauna Place's main headquarters is located at 1501 Gould Drive Cookeville, Tennessee 38506 United States. The company has employees across 3 continents, including North AmericaAsiaAfrica.

What is The Sauna Place's official website and social media links?

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The Sauna Place's official website is saunaplace.com and has social profiles on LinkedIn.

What is The Sauna Place's NAICS code?

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The Sauna Place's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does The Sauna Place have currently?

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As of May 2026, The Sauna Place has approximately 13 employees across 3 continents, including North AmericaAsiaAfrica. Key team members include Chief Operating Officer: R. M.Head Of Performance Marketing: J. K. N.Head Of Product: L. M.. Explore The Sauna Place's employee directory with LeadIQ.

What industry does The Sauna Place belong to?

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The Sauna Place operates in the Wellness and Fitness Services industry.

What technology does The Sauna Place use?

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The Sauna Place's tech stack includes Google Hosted LibrariesRSSWebpackPriority HintsHSTSX-XSS-ProtectionFedExEasyGift.

What is The Sauna Place's email format?

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The Sauna Place's email format typically follows the pattern of First@saunaplace.com. Find more The Sauna Place email formats with LeadIQ.

When was The Sauna Place founded?

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The Sauna Place was founded in 2004.

The Sauna Place

Wellness and Fitness ServicesTennessee, United States11-50 Employees

The Sauna Place was founded in 2004 with the mission of offering a wide array of healthy products at competitive prices. Since then we have become the web’s number one sauna and steam site! In the past, saunas and steam showers were reserved mostly for high-end consumers.  They were also much more expensive!

Our mission was to help everyday homeowners and contractors source their products at fair prices. This is accomplished by offering a unique shopping experience through a combination of competitive product pricing mixed with unexpectedly great customer service.

You see, price is certainly important for all of us, but knowing you can reach us should an issue arise is priceless. This is NOT the norm with most internet sellers. The Sauna Place fully supports all product warranties. Rest-assured we’ll be here if you experience problems down the road.

We have the ability to handle the smallest residential package, or the most complicated commercial project.  Besides having a strong internet presence we also operate a showroom in Cookeville, Tennessee.

Section iconCompany Overview

Headquarters
1501 Gould Drive Cookeville, Tennessee 38506 United States
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2004
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    The Sauna Place's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    The Sauna Place's revenue is estimated to be in the range of $1M$10M

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