Expand Market Reach The Senior's Choice operates within the growing home care industry and is positioned as a comprehensive resource network for new and established agencies, indicating potential opportunities for partnerships, additional training, or technology integration to support expansion efforts.

Target Small Businesses With a small team of 2-10 employees and revenue under one million dollars, the company's client base likely includes small and emerging home care providers, presenting sales opportunities in scalable solutions, affordable tech tools, and support services tailored for startups.

Leverage Digital Presence The company's website and technology stack suggest an emphasis on digital engagement; there is potential to offer digital marketing, analytics, or customer engagement tools to help increase visibility and client acquisition for their network members.

Professional Development The recent hiring of a Vice President for Member Success signals a focus on member engagement and success; this presents an opportunity to introduce advanced training platforms, coaching programs, or client management solutions aimed at improving agency growth and retention.

Industry Collaboration Operating alongside large firms with revenues up to billions, The Senior's Choice can serve as a bridge for technology providers, service vendors, or financial solutions tailored for small agencies looking to compete effectively within a competitive industry ecosystem.