Regional focus The Skinner Group serves the Rocky Mountain Region, presenting a targeted path to approach local Architecture & Design firms and commercial dealers with a focus on corporate, healthcare, education and hospitality sectors.

Product breadth Representing multiple manufacturers (Workrite Ergonomics, Formaspace, Nevers, Beaufurn, Carson's Contract) enables a one-stop solution for ergonomic, lab, hospitality and custom furniture needs, creating cross-sell opportunities across multiple project types.

Ergonomics edge Emphasize Workrite’s ergonomic products and height adjustable workstations to address growing demand for healthy, adaptable work environments in corporate offices and educational spaces.

Growth signals Small team size but focused market representation suggests potential for scalable partnerships, channel programs, and expanded showroom or design liaison activities to accelerate project wins in A&D firms.

Tech-enabled outreach Utilize the current tech stack and online presence to optimize lead capture, SEO and content marketing aimed at A&D professionals researching commercial furniture solutions in the Rocky Mountain region.