Insights

Target Demographic The Social Life focuses on serving the modern college woman, particularly those involved in Greek life and seeking stylish, positive-spirited apparel. Business development efforts can explore partnerships with college organizations and Greek life chapters to expand their reach.

Brand Refresh Opportunities Following the pandemic, the company successfully rebranded to appeal to Gen Z females through updated branding that emphasizes positivity, community, and social consciousness. Additional marketing collaborations and influencer campaigns targeting this demographic could boost sales.

E-commerce Focus With an emphasis on online sales and a robust e-commerce platform, there are opportunities to enhance digital marketing efforts, introduce new product lines, or develop exclusive online collections to increase customer engagement and revenue.

Sustainability and Community The company's emphasis on giving back and promoting a positive outlook presents opportunities to develop eco-friendly product options or sustainability initiatives, resonating with conscious consumers who prioritize ethical fashion choices.

Expansion Potential Given the company's strong presence at major college campuses and its rapid growth over the past decade, exploring new markets such as other collegiate or youth segments and expanding product offerings can further capitalize on their brand loyalty and increase sales volume.

Similar companies to The Social Life

The Social Life Tech Stack

The Social Life uses 8 technology products and services including Curalate, Hotjar, Mixpanel, and more. Explore The Social Life's tech stack below.

  • Curalate
    Analytics
  • Hotjar
    Analytics
  • Mixpanel
    Analytics
  • Moment.js
    Javascript Libraries
  • American Express
    Payment Processing
  • X-Content-Type-Options
    Web & Portal Technology
  • Nginx
    Web Servers
  • Facebook
    Widgets

Media & News

The Social Life's Email Address Formats

The Social Life uses at least 1 format(s):
The Social Life Email FormatsExamplePercentage
First@thesociallife.comJohn@thesociallife.com
45%
First.Last@thesociallife.comJohn.Doe@thesociallife.com
5%
First@thesociallife.comJohn@thesociallife.com
45%
First.Last@thesociallife.comJohn.Doe@thesociallife.com
5%

Frequently Asked Questions

Where is The Social Life's headquarters located?

Minus sign iconPlus sign icon
The Social Life's main headquarters is located at 1930 15th Street, Los Angeles, CA 90021, US. The company has employees across 3 continents, including North AmericaEuropeAsia.

What is The Social Life's phone number?

Minus sign iconPlus sign icon
You can contact The Social Life's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Social Life's official website and social media links?

Minus sign iconPlus sign icon
The Social Life's official website is thesociallife.com and has social profiles on LinkedIn.

What is The Social Life's SIC code NAICS code?

Minus sign iconPlus sign icon
The Social Life's SIC code is 6531 - Real Estate Agents and Managers NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does The Social Life have currently?

Minus sign iconPlus sign icon
As of November 2025, The Social Life has approximately 21 employees across 3 continents, including North AmericaEuropeAsia. Key team members include Head Of Apparel At The Social Life: A. F.Brand Manager: K. K.Freelance Senior Designer: M. B.. Explore The Social Life's employee directory with LeadIQ.

What industry does The Social Life belong to?

Minus sign iconPlus sign icon
The Social Life operates in the Retail Apparel and Fashion industry.

What technology does The Social Life use?

Minus sign iconPlus sign icon
The Social Life's tech stack includes CuralateHotjarMixpanelMoment.jsAmerican ExpressX-Content-Type-OptionsNginxFacebook.

What is The Social Life's email format?

Minus sign iconPlus sign icon
The Social Life's email format typically follows the pattern of First@thesociallife.com. Find more The Social Life email formats with LeadIQ.

When was The Social Life founded?

Minus sign iconPlus sign icon
The Social Life was founded in 2010.

The Social Life

Retail Apparel and FashionUnited States11-50 Employees

The Social Life is a custom apparel company focused on delivering freshly designed premium products to the modern college woman. Our brand promotes and encourages a positive way of thinking with everything from our unique apparel design to the content we provide our customers. 

The company was founded by Kenny Borg & Nick Brucculeri in 2011 to serve greek life members with custom merchandise beginning in the southern California area. Their popularity grew quickly and over the past decade TSL has become the leading provider of Fraternity and Sorority custom apparel & a household name on every major college campus in the US.

Once the pandemic hit, campuses were shut down, and therefore events were cancelled, TSL looked at this as an opportunity to give the brand a refresh including new branding that resonates with the current Gen Z female customer. The business also is now female-led with a majority female team. 

Incorporating our foundation of unparalleled innovation in product design, marketing, apparel manufacturing, and e-commerce, TSL continues to be the chosen brand for the modern college woman; she's humble and makes it cool to be kind, she’s sporty and mature, she’s intelligent and edgy and she cares about giving back to her community and the environment.

We strive for our customers to connect with our brand therefore wearing our products exuding confidence, inspiring those around them, valuing being a part of something bigger than themselves, and knowing that we are a community of real ones. Meaning, our hope is to inspire those who commit to us to use our clothing and content as a way to promote a positive outlook to their friends and their college community.

Section iconCompany Overview

Headquarters
1930 15th Street, Los Angeles, CA 90021, US
Phone number
SIC Code
6531 - Real Estate Agents and Managers
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2010
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    The Social Life's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    The Social Life's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.