Growth Leadership Attention to leadership change: The Social Shepherd appointed a new managing director (Sarah Platt) in June 2025. This presents a sales opening to align with strategic pivots, offer executive-level partnership programs, and position services that support scale, governance, and transformation initiatives.

Awarded Credibility Recognized as one of the best paid social and digital marketing agencies with multiple awards in 2024 and 2023. Use these accolades to open conversations about current clients looking for proven performance, case-study driven proposals, and higher-risk, high-reward campaigns.

Regional Expansion Offices across London, New York, Miami and Bath indicate a territorial and time-zone advantage. Leverage this footprint to pitch cross-border campaigns, multinational clients, and 24/7 support models tailored to global brands.

Tech Modernization Strong creative and ad tech stack including Adobe Creative Cloud, Google, Microsoft and security headers. Propose partnerships or managed services around creative production efficiency, data integration, privacy compliance, and scalable campaign automation.

Growth Timeline History of launching new offerings (Spotlight Ads on Pinterest, paid verification programs, and influencer/content initiatives) signals openness to innovative formats. Position opportunities around emerging platforms, paid social experimentation, and performance-first media strategies for growth-minded brands.