Strategic Acquisition The Survey Group was acquired by OneDigital in 2020, expanding its access to a broader client base within the employee benefits sector and highlighting opportunities to offer integrated HR and benefits solutions to potential clients.
Niche Market Focus Specializing in compensation, benefits, and HR research for HR professionals and executives, TSG presents opportunities to tailor solutions that enhance employee attraction and retention strategies.
Growing Revenue Potential With a revenue range of 1 to 10 million dollars, TSG demonstrates significant growth potential, making it attractive for services related to HR analytics, benefits administration, and employee engagement tools.
Complementary Tech Stack Using standard web technologies like jQuery, Google Analytics, and web servers such as Nginx and Apache, there are opportunities to offer advanced digital engagement and analytics solutions to enhance their online platform.
Competitive Landscape Compared to larger HR and health benefit firms like NRC Health and Medallia, TSG remains a smaller but agile player, offering a foothold to introduce scalable, innovative HR tech solutions that can provide competitive advantages to their clients.