Insights

Growing Industry Presence The Sway Effect's recognition through awards such as the PR News Platinum PR awards and consistent inclusion in the Agency Elite Top 100 underscores its growing prestige in the public relations industry, indicating potential for attracting high-profile clients and expanding service engagements.

Global Network Capabilities With a diverse international partners network spanning North America, Latin America, and Europe, the company is well-positioned to facilitate cross-market campaigns and localized communication strategies, presenting opportunities for clients seeking to expand globally.

Innovation & Data-Driven Approach The launch of a monthly consumer sentiment 'pulse' survey demonstrates a commitment to data-driven insights and innovative engagement tactics, offering clients tailored solutions that leverage real-time market feedback.

Tech Stack Leverage Utilizing a robust mix of digital tools including WordPress, Google Cloud, and Microsoft 365, The Sway Effect can enhance technological integration for client campaigns, creating potential for digital transformation projects and integrated communications solutions.

Leadership & Growth Strategic leadership promotions and a dedicated senior team like EVP and MD Marielena Santana position the firm for sustained growth and consulting excellence, making it appealing for clients seeking experienced partners committed to innovation and accountability.

The Sway Effect Tech Stack

The Sway Effect uses 8 technology products and services including WordPress, Cloudflare, Microsoft 365, and more. Explore The Sway Effect's tech stack below.

  • WordPress
    Content Management System
  • Cloudflare
    Content Management System
  • Microsoft 365
    Email
  • Google Cloud
    Infrastructure As A Service
  • Swiper
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Divi
    Page Builders
  • Elementor
    Page Builders

Media & News

The Sway Effect's Email Address Formats

The Sway Effect uses at least 1 format(s):
The Sway Effect Email FormatsExamplePercentage
First.Last@theswayeffect.comJohn.Doe@theswayeffect.com
45%
First.Last@theswayeffect.comJohn.Doe@theswayeffect.com
5%
First.Last@theswayeffect.comJohn.Doe@theswayeffect.com
45%
First.Last@theswayeffect.comJohn.Doe@theswayeffect.com
5%

Frequently Asked Questions

Where is The Sway Effect's headquarters located?

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The Sway Effect's main headquarters is located at 405 Lexington Avenue New York, New York 10174 United States. The company has employees across 1 continents, including North America.

What is The Sway Effect's official website and social media links?

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The Sway Effect's official website is theswayeffect.com and has social profiles on LinkedIn.

What is The Sway Effect's NAICS code?

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The Sway Effect's NAICS code is 54182 - Public Relations Agencies.

How many employees does The Sway Effect have currently?

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As of February 2026, The Sway Effect has approximately 12 employees across 1 continents, including North America. Key team members include Founder And President: J. R.Network Partner: A. M.Network Partner: M. H.. Explore The Sway Effect's employee directory with LeadIQ.

What industry does The Sway Effect belong to?

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The Sway Effect operates in the Public Relations and Communications Services industry.

What technology does The Sway Effect use?

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The Sway Effect's tech stack includes WordPressCloudflareMicrosoft 365Google CloudSwiperjQueryDiviElementor.

What is The Sway Effect's email format?

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The Sway Effect's email format typically follows the pattern of First.Last@theswayeffect.com. Find more The Sway Effect email formats with LeadIQ.

When was The Sway Effect founded?

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The Sway Effect was founded in 2019.

The Sway Effect

Public Relations and Communications ServicesNew York, United States11-50 Employees

The Sway Effect is one of the fastest growing marketing and communications agencies in the industry today. 

We are a global network, headquartered in New York City with partners spanning across the U.S., Latin America, and Europe. 

We were founded by industry veteran Jennifer Risi, who sought to reinvent how the industry works and established a new kind of model – one that breaks down barriers and assembles the best and brightest talent from across the industry to answer a brand’s challenge.

So, what does The Sway Effect represent?

At the heart of our work, we are focused on “swaying” opinion on behalf of our clients and putting diversity, equity and inclusion into everything that we do.  

Each and every day, we create campaigns that define markets, lead industries and aim to change the world.  

Our network has the experience and deep skills that can solve problems across industries and geographies.  We are nimble, adaptable and diverse in both skill and talent.  And, above all else, we are accountable.

We partner with our clients and serve as an extension of their internal teams.  We meet our clients where they are and where they live - providing the senior, personal counsel that they need, and frankly deserve.

Section iconCompany Overview

Headquarters
405 Lexington Avenue New York, New York 10174 United States
NAICS Code
54182 - Public Relations Agencies
Founded
2019
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    The Sway Effect's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    The Sway Effect's revenue is estimated to be in the range of $10M$25M

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