Niche Market Focus The Viridity Group specializes exclusively in staffing, consulting, and training services for the cannabis industry, presenting an opportunity to connect with ancillary businesses looking to expand their staffing solutions within this rapidly growing market.
Industry Expertise With experienced veterans in both staffing and cannabis sectors, TVG offers deep industry knowledge and tailored solutions, making it an attractive partner for cannabis businesses seeking specialized talent acquisition and cultural development.
Growth Potential Operating in a niche market with an estimated revenue between one to ten million dollars, the company is positioned for expansion, creating opportunities to upsell additional staffing, training, or consulting services as the cannabis industry grows.
Technological Presence Their use of modern tools like CMS, analytics, and social media integrations indicates a digitally savvy approach, which can be leveraged to scale outreach and improve client engagement strategies.
Alignment with Large Firms While operating on a smaller scale, TVG's focus aligns with large professional services firms in the staffing and engineering sectors, suggesting potential sales opportunities by offering specialized cannabis industry staffing solutions to these broader consulting organizations or their clients.