thelab Employee Directory

Advertising ServicesNew York, United States51-200 Employees

thelab is a performance-driven agency that helps leading brands evolve to win. Our collective of designers, writers, technologists, strategists, creators & big thinkers collaborate with our clients & agency partners to deliver work that connects. 

We provide a tailored approach that works across our key areas of expertise to provide the best combination of services and support for every project. 

INSIGHTS: We ground our work in the needs, expectations, and goals of our clients’ customers at every stage.
- Consumer Segmentation
- Journey Mapping
- Quantitative & Qualitative Research
- Target Profiling & Personas
- User Testing & Heat Mapping
- SEO & SEM
- Social Media Strategy

CREATIVE: We’re experts at engaging audiences through captivating visuals, compelling storytelling, and innovative design. 
- Accessibility Compliance 
- Competitive and Performance Audits 
- Big Swing Concepting
- Brand Development
- Content Strategy & Creation
- Creative Strategy & Direction
- Design Systems
- E-commerce
- Paid & Owned Social
- Performance Creative Programs
- Messaging Strategy & Copywriting
- Motion & Editing
- UI/UX Design

TECHNOLOGY: We build platforms, databases, and experiences that surprise, delight, and connect customers more deeply with brands they care about. 
- Analytics Configuration 
- AI-powered Feature Development
- CMS Implementation
- Full Stack Engineering
- Full Scale Re-Platforms
- Front/Back End Development
- Manual & Automated Development
- Responsive Development

Find us in New York City, Los Angeles, Istanbul, & Sydney—let’s chat.

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