Online Lending Platform Think Finance offers Cortex, an online lending platform that provides a user-friendly website, loan origination capabilities, account servicing, and portfolio management tools. This solution caters to the growing demand for online lending services among consumers seeking speed, safety, and convenience.
Legal Challenges Recent legal challenges faced by Think Finance related to unfair lending practices and predatory schemes present an opportunity for sales development. By addressing compliance issues and offering solutions that ensure ethical lending practices, Think Finance can rebuild trust and attract new clients who prioritize transparency and responsible financial solutions.
Industry Expansion Despite past bankruptcy proceedings, Think Finance has emerged as a reorganized entity, signaling resilience and readiness for growth. Leveraging this restructure as a positive narrative, sales representatives can capitalize on Think Finance's renewed focus on innovation and client-centric services to expand its market presence and secure new business partnerships.
Key Personnel Expertise The appointment of experienced professionals like Tom Carter as Vice President of Business Development and Barney Briggs as Chief Financial Officer strengthens Think Finance's leadership team. Sales professionals can highlight the industry knowledge and strategic capabilities of these key personnel to build credibility, foster client relationships, and drive sales growth.
Competitive Positioning In a competitive landscape with companies like FirstCash, Prosper Marketplace, and Enova International, Think Finance's unique offerings, such as lending-as-a-service products, set it apart. Sales teams can emphasize Think Finance's differentiated solutions and tailor pitches to showcase how the company's technology, analytics, and marketing services create value for financial institutions and lenders.