Market Focus Think Finance specializes in online lending solutions targeting consumers seeking quick, safe, and streamlined access to cash, presenting a strong opportunity to collaborate with digital-first financial institutions looking to enhance their online lending capabilities.

Technology Platform With its Cortex decisioning engine and a user-friendly online platform, Think Finance offers scalable, tech-driven lending infrastructure, making it an ideal partner for lenders aiming to modernize their loan origination, servicing, and portfolio management systems.

Regulatory Challenges Recent legal issues related to unfair lending practices and predatory lending claims suggest a need for improved compliance tools and risk mitigation solutions, presenting a potential avenue to provide regulatory technology or consulting services.

Growth Opportunities Despite past bankruptcy and legal challenges, Think Finance’s launch of lending as a service and strategic personnel hires indicate an ongoing effort to innovate and expand, offering prospects to supply technology enhancements or support services in their evolving product suite.

Target Clients Their focus on banks, credit unions, and alternative lenders creates a sales opportunity for companies providing business development, client acquisition tools, or B2B technology integrations to enhance client onboarding and loan performance within the fintech ecosystem.