Insights

Boutique scale This Works operates with 51-200 employees and revenue in the $25M-$50M range, indicating a mid-market footprint with potential for channel expansion, wholesale partnerships, and retail distribution while maintaining nimble operations that can rapidly pilot new SKUs or geographies.

Sustainability anchor The brand emphasizes cleaner formulations, avoidance of sulfates, phthalates, GMOs and parabens, and cruelty-free/Vegan options. This positions opportunities to partner with retailers prioritizing clean beauty, eco-conscious packaging suppliers, and storytelling-led campaigns to boost premium shelf space.

Circadian skincare Product positioning around circadian rhythm and 24-hour skin performance offers a unique differentiation. Sales opportunities exist in wellness bundles, spa and fitness partnerships, and cross-category promotions with sleep and stress relief brands.

Strategic partnerships Past collaborations include the Royal Academy of Dance and cruise line onboard experiences, signaling openness to experiential retail, influencer/experiential marketing, and B2B collaborations with lifestyle venues and travel retail for curated sets and samples.

Growth avenues Recent launches include CBD lines and sleep-focused programs, suggesting potential for distribution in premium e-commerce, specialty retailers, and white-label opportunities with wellness clinics or hospitality brands seeking curated personal care suites.

Similar companies to This Works

This Works Tech Stack

This Works uses 8 technology products and services including Google AdSense, Amplitude, Adobe Creative Cloud, and more. Explore This Works's tech stack below.

Media & News

This Works's Email Address Formats

This Works uses at least 4 email formats:
This Works Email FormatsExamplePercentage
First@thisworks.comJohn@thisworks.com
49%
First.Last@thisworks.comJohn.Doe@thisworks.com
33%
FLast@thisworks.comJDoe@thisworks.com
13%
Last@thisworks.comDoe@thisworks.com
5%

Frequently Asked Questions

What is This Works's official website and social media links?

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This Works's official website is thisworks.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does This Works generate?

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As of August 2026, This Works's annual revenue is estimated to be $25M - $50M.

What is This Works's NAICS code?

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This Works's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does This Works have currently?

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As of August 2026, This Works has approximately 57 employees across 4 continents, including Europe, North America and Africa. Key team members include Cfo/Coo: S. P., Global Director Of Ecommerce: S. K. and Director Of Product Development: F. F. Explore This Works's employee directory with LeadIQ.

What industry does This Works belong to?

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This Works operates in the Personal Care Product Manufacturing industry.

What technology does This Works use?

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This Works's tech stack includes Google AdSense, Amplitude, Adobe Creative Cloud, Magento, BigCommerce, ChatGPT, Apple Pay and Piwik PRO Core.

What is This Works's email format?

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This Works's email format typically follows the pattern of First@thisworks.com. Find more This Works email formats with LeadIQ.
This Works logo

This Works

Personal Care Product ManufacturingEngland, United Kingdom51-200 Employees

This Works is a London-based, mid-sized personal care product manufacturer founded in 2003 by Kathy Phillips, who previously led beauty coverage for Vogue UK and has worked as an international journalist. The company develops skincare and wellbeing offerings designed to align with the body's daily rhythms, supporting skin performance around the clock while minimizing unnecessary chemicals and favoring cleaner ingredient choices over sulfates, phthalates, GMOs, and parabens. Its products aim to address how lifestyle can affect skin health, offering targeted solutions that can function across a 24-hour cycle.

In the personal care industry, This Works positions itself within the cleaner-ingredients segment and emphasizes science-informed skincare tied to circadian biology. The company has pursued partnerships and initiatives across channels, including collaborations with the Royal Academy of Dance and Beauty Bars on P&O cruise ships, and has launched vegan and cruelty-free Stress Check as well as a CBD Booster skincare line. In 2026, Own Time Eau De Parfum received recognition as Best New Woody Perfume by Marie Claire, signaling ongoing product development beyond its core skincare range.

Section iconCompany Overview

NAICS Code
32562 - Toilet Preparation Manufacturing
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    This Works's revenue is estimated to be in the range of $25M - $50M

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