Growing Market Presence Tidelli operates within the outdoor furniture segment with a revenue estimate between 10 and 25 million dollars, indicating a solid market presence and potential expansion opportunities in upscale outdoor living spaces.

Design Excellence Renowned for authentic and innovative design, Tidelli’s emphasis on unique outdoor furniture could appeal to luxury consumers and high-end hospitality projects seeking distinctive, custom outdoor solutions.

Local Workforce With around 400 employees, many from multi-generational artisan families, Tidelli leverages skilled craftsmanship, presenting opportunities to promote its products as crafted with heritage and quality, especially appealing to premium market segments.

Digital Engagement Utilizing platforms like Facebook Pixel and Google Analytics, Tidelli demonstrates active digital marketing efforts, which can be expanded to reach targeted consumers and explore e-commerce or direct-to-consumer sales channels.

Sustainable and Community Focus Founded with a local community partnership and a focus on employing Bahia’s skilled workforce, there is potential to highlight sustainability and social responsibility initiatives for brand positioning and market differentiation.