Event Space Upsell Tides Folly Beach offers substantial oceanfront event space suitable for corporate retreats, weddings, and groups. Target wedding planners, corporate meeting organizers, and local DMOs with bundled room stays, catering from Blu Restaurant, and comprehensive event services.

Digital Marketing Optimization Active tech stack including Microsoft Advertising, Google Tag Manager and Triptease indicates readiness to optimize direct bookings, pricing, and remarketing. Propose a performance driven outreach to capture direct bookings and reduce OTA reliance.

Pet Friendly Value Pet friendly policy and family friendly amenities such as private balconies and an on site ice cream parlor create a compelling value proposition for pet owners and families. Develop pet add ons and loyalty packages to drive repeat stays and longer bookings.

Local Partnerships Leverage the property's location near Charleston and Folly Beach to build partnerships with local attractions, wedding planners, DMOs, and corporate travel coordinators. Propose co branded packages with nearby venues and experiences to expand reach.

Leadership Momentum Recent appointment of a General Manager signals leadership stability and sales momentum. Use a structured outreach program to target corporate travel managers and wedding planners with tailored group offers and ongoing relationship building.