Large Audience Reach With over 1.5 million visitors annually, Tim Hortons Iceplex offers an extensive user base spanning diverse demographics, presenting significant opportunities for promotions, sponsorships, and partnership programs targeted at sports audiences.

Event Hosting Potential As a premier tournament venue with four NHL-sized rinks and a high-capacity arena, the facility provides numerous opportunities for selling event management services, sporting equipment, and hospitality packages to teams and organizers.

Strategic Partnerships The recent collaboration with ScorZone Golf indicates openness to cross-industry partnerships, creating potential sales avenues in sports training, recreational activities, and experiential marketing collaborations across various sports sectors.

Tech Engagement Leveraging a diverse tech stack including social media and analytics tools, the company demonstrates digital engagement that can be leveraged for targeted advertising, digital sponsorships, and customized marketing solutions.

Expansion Opportunities The company's sizeable facility and reputation as a large-scale sporting event hub suggest potential for product or service expansion into youth programs, coaching clinics, and community outreach initiatives to further capitalize on local sports engagement.