Insights

Target Audience Expansion Tock's platform catering to restaurants, bars, and wineries globally presents a significant opportunity for sales expansion beyond traditional hospitality businesses. Targeting emerging markets and diverse food and beverage establishments could unlock new revenue streams.

Upgrade Technology Stack By leveraging technology partners like Salesforce, SendGrid, and Redash, Tock could enhance its platform's capabilities and offer more integrated solutions. Positioning Tock as a tech-forward option in the hospitality industry can attract businesses looking for innovative and streamlined services.

Competitive Analysis Analyzing competitors such as Fastcase and LegalZoom reveals Tock's potential for growth within its revenue range. Identifying key differentiators, such as personalized guest management tools and efficient reservation systems, can help Tock position itself as a preferred choice among similar companies.

Financial Upscaling With revenue in the range of $10M - 50M and a funding of $10M, there is room for Tock to scale its financials. Exploring strategic partnerships or investment opportunities could fuel growth and enable Tock to enhance its market presence and service offerings.

Sales Collaboration Collaborating with complementary service providers like Comstock Resources, Inc., which has witnessed positive momentum and earnings, could create synergistic sales opportunities. Tock can tap into shared networks and leverage each other's strengths to expand market reach and drive revenue growth.

Tock Tech Stack

Tock uses 8 technology products and services including Salesforce, SendGrid, HAProxy, and more. Explore Tock's tech stack below.

  • Salesforce
    Customer Relationship Management
  • SendGrid
    Email Delivery
  • HAProxy
    Load Balancers
  • SEMrush
    Marketing Automation
  • Android
    Programming Languages
  • MUI
    UI Frameworks
  • Redash
    Visualisation Software
  • Facebook
    Widgets

Media & News

Tock's Email Address Formats

Tock uses at least 1 format(s):
Tock Email FormatsExamplePercentage
FLast@exploretock.comJDoe@exploretock.com
61%
First@exploretock.comJohn@exploretock.com
28%
First.Last@exploretock.comJohn.Doe@exploretock.com
8%
Last@exploretock.comDoe@exploretock.com
3%

Frequently Asked Questions

Where is Tock's headquarters located?

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Tock's main headquarters is located at Sangamon St Chicago, IL 60642 US. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Tock's stock symbol?

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Tock is a publicly traded company; the company's stock symbol is CRK.

What is Tock's official website and social media links?

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Tock's official website is exploretock.com and has social profiles on LinkedIn.

How much revenue does Tock generate?

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As of March 2025, Tock's annual revenue reached $35M.

What is Tock's NAICS code?

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Tock's NAICS code is 7211 - Traveler Accommodation.

How many employees does Tock have currently?

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As of March 2025, Tock has approximately 227 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Marketing Officer: B. F.Head Of Marketing: D. W.Head Of Tock: M. T.. Explore Tock's employee directory with LeadIQ.

What industry does Tock belong to?

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Tock operates in the Hospitality industry.

What technology does Tock use?

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Tock's tech stack includes SalesforceSendGridHAProxySEMrushAndroidMUIRedashFacebook.

What is Tock's email format?

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Tock's email format typically follows the pattern of . Find more Tock email formats with LeadIQ.

How much funding has Tock raised to date?

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As of March 2025, Tock has raised $10M in funding. The last funding round occurred on May 12, 2020 for $10M.

When was Tock founded?

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Tock was founded in 2014.
Tock

Tock

HospitalityIllinois, United States201-500 Employees

Tock is a comprehensive platform built to fundamentally change the way restaurants, bars, and wineries think about and run their business. This includes a robust reservation, takeout/delivery, guest, and table management system for businesses of all sizes across the globe.

Tock was founded in 2014 but the idea originated years before out of a simple frustration. Nick Kokonas and Chef Grant Achatz opened Alinea to international fanfare in 2005 - now a perennial Michelin three star and widely considered one of the best restaurants in the world. For years they were spending $140,000 a year on staff dedicated to managing reservations and losing an average of $260,000 a year on cancellations. Convinced there had to be a better way, Nick started work on a crude ticketing system. The homemade platform was a success. Soon after Nick founded Tock with Brian Fitzpatrick, founder of Google's Chicago engineering office, to turn this simple idea into a robust product complete with all the tools a restaurant needs to succeed.

Section iconCompany Overview

Headquarters
Sangamon St Chicago, IL 60642 US
Stock Symbol
CRK
NAICS Code
7211 - Traveler Accommodation
Founded
2014
Employees
201-500

Section iconFunding & Financials

  • $10M

    Tock has raised a total of $10M of funding over 4 rounds. Their latest funding round was raised on May 12, 2020 in the amount of $10M.

  • $10M$50M

    Tock's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M

    Tock has raised a total of $10M of funding over 4 rounds. Their latest funding round was raised on May 12, 2020 in the amount of $10M.

  • $10M$50M

    Tock's revenue is in the range of $10M$50M

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