Too Faced Cosmetics Employee Directory
Personal Care Product ManufacturingCalifornia, United States501-1000 Employees
Too Faced Cosmetics is a personal care product manufacturer based in Irvine, California, founded in 1998 by Jerrod Blandino and Jeremy Johnson. The brand emerged to celebrate individuality and to shift an industry perceived as rigid toward a focus on personal expression. It has introduced innovative formulas, such as the first glitter eye shadow and an efficacious lip plumper, and it upholds cruelty-free standards across its makeup and brushes. The company targets consumers seeking everyday cosmetics that empower self-expression and provide confidence. Operating within the personal care product manufacturing industry, Too Faced is described as a mid-sized firm with a presence in Irvine and a global customer base. A notable recent development is the March 2025 launch of Ribbon Wrapped Lash Mascara, a tubing formula designed to enhance length and separation.
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