Insights

Growth potential Mid-sized mortgage lender with revenue in the 25 to 50 million range and a lean headcount (11-50 employees) signals room to scale through partnerships, scalable technology, and enhanced marketing programs aimed at capturing more market share.

Market positioning Operating in financial services with multiple large peers in the industry, Total Home Lending can leverage white-label or co-branded solutions, referral alliances, and competitive rate programs to expand its distribution channel and compete against bigger firms.

Tech enablement Existing tech stack includes WordPress-based solutions, Cloudflare, SendGrid, and data visualization and form tooling, suggesting opportunities to upsell modern marketing automation, CRM integration, and secure loan application experiences to boost lead conversion.

Compliance and trust NMLS licensing indicates regulated lending activity; selling services around compliance automation, secure data handling, and regulatory reporting could address a critical buyer concern for lenders of this size.

Engagement avenues Active social media contest and consumer-facing positioning imply potential for scalable marketing services, digital engagement analytics, and performance tracking solutions to optimize campaign ROI.

Total Home Lending Tech Stack

Total Home Lending uses 8 technology products and services including W3 Total Cache, RSS, SendGrid, and more. Explore Total Home Lending's tech stack below.

  • W3 Total Cache
    Caching
  • RSS
    Content Management System
  • SendGrid
    Email Delivery
  • React
    Javascript Frameworks
  • styled-components
    Javascript Frameworks
  • Chart.js
    Javascript Graphics
  • Animate.css
    UI Frameworks
  • GoDaddy
    Web Hosting

Total Home Lending's Email Address Formats

Total Home Lending uses at least 1 format(s):
Total Home Lending Email FormatsExamplePercentage
FLast@totalhomelending.comJDoe@totalhomelending.com
52%
First@totalhomelending.comJohn@totalhomelending.com
34%
Last@totalhomelending.comDoe@totalhomelending.com
11%
First.Last@totalhomelending.comJohn.Doe@totalhomelending.com
3%

Frequently Asked Questions

What is Total Home Lending's phone number?

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You can contact Total Home Lending's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Total Home Lending's official website and social media links?

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Total Home Lending's official website is totalhomelending.com and has social profiles on LinkedIn.

How much revenue does Total Home Lending generate?

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As of August 2026, Total Home Lending's annual revenue is estimated to be $25M - $50M.

What is Total Home Lending's SIC code NAICS code?

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Total Home Lending's SIC code is 6029 - Commercial Banks, Not Elsewhere Classified NAICS code is 52 - Finance and Insurance.

How many employees does Total Home Lending have currently?

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As of August 2026, Total Home Lending has approximately 39 employees across 1 continents, including North America. Key team members include Sales Team Lead: R. H.Senior Loan Officer: O. B.Mortgage Loan Processor: A. H.. Explore Total Home Lending's employee directory with LeadIQ.

What industry does Total Home Lending belong to?

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Total Home Lending operates in the Financial Services industry.

What technology does Total Home Lending use?

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Total Home Lending's tech stack includes W3 Total CacheRSSSendGridReactstyled-componentsChart.jsAnimate.cssGoDaddy.

What is Total Home Lending's email format?

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Total Home Lending's email format typically follows the pattern of FLast@totalhomelending.com. Find more Total Home Lending email formats with LeadIQ.

When was Total Home Lending founded?

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Total Home Lending was founded in 2013.
Total Home Lending logo

Total Home Lending

Financial ServicesMichigan, United States11-50 Employees

Total Home Lending operates in the financial services sector, focusing on matching clients with loan programs that best fit their needs and simplifying the lending process. The company serves borrowers seeking mortgage solutions and positions itself as a resource that prioritizes ease and fit in selecting a program. Based in Livonia, Michigan, the firm is a small to mid-sized operation and carries a national NMLS registration number, reflecting its compliance in mortgage lending. The organization also signals a commitment to recruiting talent who share its philosophy, indicating a focus on culture and service approach alongside its lending activities. A recent element of its activity is maintaining a social media contest terms and conditions page, suggesting ongoing engagement with potential customers and the broader community.

Section iconCompany Overview

Phone number
SIC Code
6029 - Commercial Banks, Not Elsewhere Classified
NAICS Code
52 - Finance and Insurance
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Total Home Lending's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Total Home Lending's revenue is estimated to be in the range of $25M - $50M

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