Long-Standing Industry Presence TOTAL Marketing has been a key player in the advertising services industry since 1984, demonstrating stability and deep industry expertise. This history suggests trustworthiness and experience in managing complex B2B relationships, which can be leveraged to attract clients seeking reliable partners.

Regional Market Focus The company primarily operates in the southwestern United States, including Texas, Oklahoma, Arkansas, Louisiana, New Mexico, Arizona, Colorado, and Utah. This concentrated regional footprint offers opportunities for targeted local marketing campaigns and regional expansion services to businesses looking to strengthen their presence in these areas.

Strategic Partnerships Recent collaborations with digital signage and IPTV solution providers like MediaStar Systems indicate an openness to integrating advanced AV/IT technologies. This presents a sales opportunity to promote innovative digital marketing and communication tools to existing and prospective clients in the advertising sector.

Growing Digital Infrastructure Utilizing modern technologies such as React, Bootstrap, and Google Fonts API shows a focus on digital engagement and online platform development. Sales efforts could emphasize supporting clients with digital transformation initiatives, including website enhancements, digital signage, and integrated communication systems.

Revenue Growth Potential With revenues estimated between 1 million and 10 million dollars, there is considerable scope for expanding service offerings to small and medium-sized businesses in the region. Tailoring marketing and sales strategies around regional businesses seeking to enhance visibility through advertising, AV solutions, and digital signage could generate significant new business opportunities.