Ecosystem Synergies TotallyMoney is now part of Intelligent Lending/Ocean Group after a 2025 acquisition, creating a larger fintech ecosystem with CredAbility and Ocean assets. This opens cross-sell opportunities to reach their six million energy customers and existing user base with TotallyMoney’s open-banking credit insights, affordability tools, and credit reporting services; approach with partnership proposals to Ocean Group lenders, energy providers, and fintech platforms to monetize the data and cross-promote products.

Massive Audience With millions of users via energy switching and consumer finance app, TotallyMoney offers a scalable audience for B2B partnerships. Opportunities include white-label credit insights for lenders, API access for lenders and fintechs, and data-driven marketing collaborations using their stack (AppNexus, Bing Ads, Google Data Studio) to optimize campaigns.

Open Banking Asset As an open banking enabled, free credit report provider, TotallyMoney has valuable data assets that lenders and fintechs want. Potential sales plays include licensing access to your credit data APIs, white-label affordability insights, and risk scoring features to improve loan approvals for underserved segments.

Leadership Opportunity Leadership transition in June 2026 presents a window to engage with the new leadership on strategic partnerships and enterprise deals. Propose multi-year collaboration packages across consumer-credit-related services, marketing tech integration, and cross-portfolio selling in Intelligent Lending and Ocean Group.

Inclusion Focus Affordability insights launched in 2024 to help underserved consumers access mainstream credit; this positions TotallyMoney as a partner for lenders focused on responsible lending and financial inclusion. Target fintech lenders, neo-banks and community lenders seeking affordable credit analytics and customer acquisition tools.