Insights

Regional Partnerships Tourism Malaysia actively engages in public-private partnerships and regional collaborations (with Batik Air, Adora Cruises, Foodie Media Group, and other partners) to promote governance-supported campaigns and joint promotions, presenting opportunities for co-branded campaigns, sponsored content, and cross-market tourism packages.

Digital Engagement A diverse tech stack including WordPress, Matomo, Piwik PRO Core, and Azure indicates readiness for scalable digital marketing, analytics-driven campaigns, and data partnerships to measure performance, optimize ad spend, and tailor destination content for target segments.

MICE Growth Strategic objectives emphasize increasing Malaysia’s share in meetings, incentives, conventions and exhibitions, signaling opportunity for event services, venue partnerships, corporate travel programs, and integrated experiences to attract business travelers.

Regional Campaigns Frequent Southeast Asia market activations and dedicated campaigns (Korea VM2026 push, Durian packages for Singapore) suggest ripe potential for tailored itineraries, influencer collaborations, and multichannel promotions in high-growth feeder markets.

Massive Revenue Footprint Revenue scale indicates large outbound marketing budgets and capability to support premium travel experiences, enabling sales teams to target travel brands, tour operators, and hospitality partners with high-value partnership opportunities.

Tourism Malaysia Tech Stack

Tourism Malaysia uses 8 technology products and services including Matomo, WordPress, Mailgun, and more. Explore Tourism Malaysia's tech stack below.

Matomo

Analytics

WordPress

Content Management System

Mailgun

Microsoft 365

AngularJS

Javascript Frameworks

Microsoft Azure

Platform As A Service

Bootstrap

UI Frameworks

Piwik PRO Core

Web Analytics

Tourism Malaysia Email Formats	Example	Percentage
First@tourism.gov.my	John@tourism.gov.my	47%
Last@tourism.gov.my	Doe@tourism.gov.my	36%
FirstLast@tourism.gov.my	JohnDoe@tourism.gov.my	13%
First.Last@tourism.gov.my	John.Doe@tourism.gov.my	4%

Tourism Malaysia Email Formats

Example

Percentage

First@tourism.gov.my

John@tourism.gov.my

47%

Last@tourism.gov.my

Doe@tourism.gov.my

36%

FirstLast@tourism.gov.my

JohnDoe@tourism.gov.my

13%

First.Last@tourism.gov.my

John.Doe@tourism.gov.my

Frequently Asked Questions

What is Tourism Malaysia's phone number?

You can contact Tourism Malaysia's main corporate office by phone at

+1-604-689-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Tourism Malaysia's official website and social media links?

Tourism Malaysia's official website is tourism.gov.my and has social profiles on LinkedIn.

How much revenue does Tourism Malaysia generate?

As of August 2026, Tourism Malaysia's annual revenue is estimated to be $1B - $10B.

What is Tourism Malaysia's NAICS code?

Tourism Malaysia's NAICS code is 5615 - Travel Arrangement and Reservation Services.

How many employees does Tourism Malaysia have currently?

As of August 2026, Tourism Malaysia has approximately 614 employees across 5 continents, including Asia, Europe and North America. Key team members include Head Of Integrity: Z. A. G., Interim Chief Executive Officer: A. X. and Deputy Director Tourism Malaysia Jakarta: S. H. M. Y. Explore Tourism Malaysia's employee directory with LeadIQ.

What industry does Tourism Malaysia belong to?

Tourism Malaysia operates in the Travel Arrangements industry.

What technology does Tourism Malaysia use?

Tourism Malaysia's tech stack includes Matomo, WordPress, Mailgun, Microsoft 365, AngularJS, Microsoft Azure, Bootstrap and Piwik PRO Core.

What is Tourism Malaysia's email format?

Tourism Malaysia's email format typically follows the pattern of First@tourism.gov.my. Find more Tourism Malaysia email formats with LeadIQ.

When was Tourism Malaysia founded?

Tourism Malaysia was founded in 1972.

Tourism Malaysia

Q: What is Tourism Malaysia's official website and social media links?

Tourism Malaysia's official website is tourism.gov.my. Tourism Malaysia has social profiles on LinkedIn.

Q: How many employees does Tourism Malaysia have currently?

Tourism Malaysia has approximately 614 employees.

Q: What technology does Tourism Malaysia use?

Tourism Malaysia's tech stack includes Google Maps, AngularJS, HTTP/3, Twitter, HSTS.

Q: What is Tourism Malaysia's NAICS code?

Tourism Malaysia's NAICS code is 5615 (Travel Arrangement and Reservation Services).

Travel ArrangementsMalaysia501-1000 Employees

Tourism Malaysia is the national body responsible for promoting Malaysia as a travel destination, operating within the travel arrangements sector from its base in Malaysia. Its history traces back to the Tourist Development Corporation, founded in 1972, which later evolved into the Malaysia Tourism Promotion Board and is now widely known by Tourism Malaysia. Its mission is to position Malaysia as a destination of excellence and to use tourism to contribute to the nation's socio-economic development. 

Its objectives include elevating Malaysia’s profile as a premier tourist destination, showcasing the country’s wonders and cultures, expanding the meetings, incentives, conventions and exhibitions (MICE) market, and increasing visitor numbers and length of stay. The agency also aims to foster domestic tourism, attract new investments, and generate employment opportunities while supporting broader economic growth and quality of life. In 2026, Tourism Malaysia participated in ITB China 2026 in Shanghai to promote bilateral tourism cooperation.

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