Electric Vehicle Development Toyota Belgium is actively developing electric versions of its popular models like the RAV4 and collaborating with Tesla, indicating strong growth potential in the electric SUV segment and opportunities for EV accessory and charging solutions.
Hybrid Innovation The company has launched concept full-hybrid midsize SUVs such as the Urban Cruiser Hyryder, demonstrating a focus on hybrid technology that opens avenues for hybrid component suppliers and hybrid system upgrades.
Safety Technology Adoption Introduction of advanced safety systems like Toyota Safety Sense 3.0 in new models suggests a market for safety-related aftermarket services, upgrades, and connected vehicle solutions.
Strategic Partnerships Partnership with Yamaha on hydrogen-powered V8 engines reflects an investment in alternative fuels, creating opportunities for sustainable fuel infrastructure, hydrogen technology vendors, and specialized maintenance services.
Market Expansion Recent vehicle launches such as the 2022 Corolla Cross SUV, along with marketing support across Belgium and Luxembourg, indicate ongoing growth in SUV sales and potential for localized marketing campaigns, accessories, and after-sales services.