Insights

Precision Optics TrackingPoint specializes in advanced optical systems paired with firearms to create Precision-Guided Firearms and long-range accuracy, presenting a clear opportunity to cross-sell high-end optics components, stabilizers, and related integration services to end users and training facilities.

Connected Firearms The PGFs are Internet enabled and stream live video via the ShotView app, indicating potential for upsell of telemetry analytics, data services, secure streaming solutions, and enterprise-grade hardware to enhance remote monitoring and compliance for law enforcement, security contractors, and sport shooting clubs.

Strategic Leadership With high-profile board involvement and leadership ties to industry players, there is a path to partner for co-branded training programs, consortiums, and distributor relationships that can expand market reach into outdoor retailers, ranges, and military-grade channels.

Market Positioning Operating in a niche of smart rifles and precision gear, there is potential to target adjacent markets such as precision optics, stabilization platforms, mounting hardware, and AR-15 and long-range accessory ecosystems used by competitive shooters and professional squads.

Growth Signals Historical product launches and media attention around Computer-Controlled and smart weapon concepts suggest a receptive audience in tech-forward shooting communities; sales outreach could focus on training, certification programs, and aftermarket upgrades to existing PGF systems.

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TrackingPoint, Inc. Tech Stack

TrackingPoint, Inc. uses 8 technology products and services including WordPress, WooCommerce, Font Awesome, and more. Explore TrackingPoint, Inc.'s tech stack below.

  • Content Management System
  • E-commerce
  • Font Awesome
    Font Scripts
  • Lightbox
    Javascript Libraries
  • Live Chat
  • Real User Monitoring
  • Bootstrap
    UI Frameworks
  • AddToAny
    Widgets

TrackingPoint, Inc.'s Email Address Formats

TrackingPoint, Inc. uses at least 1 email format:
TrackingPoint, Inc. Email FormatsExamplePercentage
FLast@tracking-point.comJDoe@tracking-point.com
100%

Frequently Asked Questions

What is TrackingPoint, Inc.'s phone number?

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You can contact TrackingPoint, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TrackingPoint, Inc.'s official website and social media links?

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TrackingPoint, Inc.'s official website is tracking-point.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does TrackingPoint, Inc. generate?

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As of July 2026, TrackingPoint, Inc.'s annual revenue is estimated to be $1M - $10M.

What is TrackingPoint, Inc.'s SIC code and NAICS code?

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TrackingPoint, Inc.'s SIC code is 3489 - Ordnance and Accessories, Not Elsewhere Classified and NAICS code is 3332 - Industrial Machinery Manufacturing.

How many employees does TrackingPoint, Inc. have currently?

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As of July 2026, TrackingPoint, Inc. has approximately 8 employees across 1 continents, including North America. Key team members include President: G. D. and Tracker: K. S. Explore TrackingPoint, Inc.'s employee directory with LeadIQ.

What industry does TrackingPoint, Inc. belong to?

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TrackingPoint, Inc. operates in the Industrial Machinery Manufacturing industry.

What technology does TrackingPoint, Inc. use?

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TrackingPoint, Inc.'s tech stack includes WordPress, WooCommerce, Font Awesome, Lightbox, LiveChat, New Relic, Bootstrap and AddToAny.

What is TrackingPoint, Inc.'s email format?

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TrackingPoint, Inc.'s email format typically follows the pattern of FLast@tracking-point.com. Find more TrackingPoint, Inc. email formats with LeadIQ.

How much funding has TrackingPoint, Inc. raised to date?

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As of July 2026, TrackingPoint, Inc. has raised $33M in funding. The last funding round occurred on Aug 21, 2014 for $29M.

When was TrackingPoint, Inc. founded?

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TrackingPoint, Inc. was founded in 2011.
TrackingPoint, Inc. logo

TrackingPoint, Inc.

Industrial Machinery ManufacturingTexas, United States2-10 Employees

TrackingPoint, Inc. designs and manufactures advanced optical systems integrated with firearms to enable pinpoint accuracy at long range. Its Precision-Guided Firearm platform converts conventional rifles into internet-connected, controllable weapons that offer long-range precision and, through the ShotView app, live video and audio streaming of shots. The company is based in Austin, Texas, with a Pflugerville location, and it maintains a small specialized team.

Its target customers are hunters and sport shooters who value high-precision optics and the ability to stream shot activity. Within the industrial machinery manufacturing space, it focuses on firearms-related optics and control technology. A notable development was the company’s announcement of an AR-15 variant of its computer-controlled rifles at the 2014 Consumer Electronics Show.

Section iconCompany Overview

Phone number
SIC Code
3489 - Ordnance and Accessories, Not Elsewhere Classified
NAICS Code
3332 - Industrial Machinery Manufacturing
Founded
2011
Employees
2-10

Section iconFunding & Financials

  • $33M

    TrackingPoint, Inc. has raised a total of $33M of funding over 2 rounds. Their latest funding round was raised on Aug 21, 2014 in the amount of $29M as a Venture Round.

  • $1M - $10M

    TrackingPoint, Inc.'s revenue is estimated to be in the range of $1M - $10M

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